Understanding broadcast and cable finance: a primer for the nonfinancial manager

From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps explain all the financial complexities of a mo...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Körperschaft: Broadcast Cable Financial Management Association (MitwirkendeR)
Weitere beteiligte Personen: McDowell, Walter (MitwirkendeR), Batten, Alan (MitwirkendeR)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Burlington, MA Focal Press/Elsevier 2008
Ausgabe:2nd ed.
Schlagwörter:
Links:https://learning.oreilly.com/library/view/-/9780240809588/?ar
Zusammenfassung:From on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.
Beschreibung:Includes bibliographical references (page 114) and index. - Print version record
Umfang:1 Online-Ressource (xiii, 218 Seiten) illustrations
ISBN:008055718X
9780080557182
9780240809588