Business analytics principles, concepts, and applications with SAS: what, why, and how
Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications with SAS brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-...
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Beteilige Person: | |
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Weitere beteiligte Personen: | , |
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Upper Saddle River, NJ
Pearson Pub.
2015
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Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9780133989588/?ar |
Zusammenfassung: | Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications with SAS brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, this text demonstrates the use of SAS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself. Business Analytics Principles, Concepts, and Applications with SAS will be a valuable resource for all beginning-to-intermediate level business analysts and business analytics managers; for MBA/Masters' degree students in the field; and for advanced undergraduates majoring in statistics, applied mathematics, or engineering/operations research. |
Beschreibung: | Online resource; title from title page (Safari, viewed Sept. 19, 2014) |
Umfang: | 1 Online-Ressource (1 volume) illustrations |
ISBN: | 9780133989588 0133989585 0133989402 9780133989403 |
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spelling | Schniederjans, Marc J. VerfasserIn aut Business analytics principles, concepts, and applications with SAS what, why, and how Marc J. Schniederjans, Dara G. Schniederjans, Christopher M. Starkey Upper Saddle River, NJ Pearson Pub. 2015 1 Online-Ressource (1 volume) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Online resource; title from title page (Safari, viewed Sept. 19, 2014) Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications with SAS brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, this text demonstrates the use of SAS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself. Business Analytics Principles, Concepts, and Applications with SAS will be a valuable resource for all beginning-to-intermediate level business analysts and business analytics managers; for MBA/Masters' degree students in the field; and for advanced undergraduates majoring in statistics, applied mathematics, or engineering/operations research. SAS (Computer file) Business intelligence Business report writing Business writing Style commercial Schniederjans, Dara G. MitwirkendeR ctb Starkey, Christopher M. MitwirkendeR ctb |
spellingShingle | Schniederjans, Marc J. Business analytics principles, concepts, and applications with SAS what, why, and how SAS (Computer file) Business intelligence Business report writing Business writing Style commercial |
title | Business analytics principles, concepts, and applications with SAS what, why, and how |
title_auth | Business analytics principles, concepts, and applications with SAS what, why, and how |
title_exact_search | Business analytics principles, concepts, and applications with SAS what, why, and how |
title_full | Business analytics principles, concepts, and applications with SAS what, why, and how Marc J. Schniederjans, Dara G. Schniederjans, Christopher M. Starkey |
title_fullStr | Business analytics principles, concepts, and applications with SAS what, why, and how Marc J. Schniederjans, Dara G. Schniederjans, Christopher M. Starkey |
title_full_unstemmed | Business analytics principles, concepts, and applications with SAS what, why, and how Marc J. Schniederjans, Dara G. Schniederjans, Christopher M. Starkey |
title_short | Business analytics principles, concepts, and applications with SAS |
title_sort | business analytics principles concepts and applications with sas what why and how |
title_sub | what, why, and how |
topic | SAS (Computer file) Business intelligence Business report writing Business writing Style commercial |
topic_facet | SAS (Computer file) Business intelligence Business report writing Business writing Style commercial |
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