Till, B., & Heckler, D. (2010). Effective branding begins with a name ... and other keys to creating brands people love. Pearson Education Pub. as FTPress Delivers.
Chicago-Zitierstil (17. Ausg.)Till, Brian, und Donna Heckler. Effective Branding Begins with a Name ... and Other Keys to Creating Brands People Love. Upper Saddle River, N.J: Pearson Education Pub. as FTPress Delivers, 2010.
MLA-Zitierstil (9. Ausg.)Till, Brian, und Donna Heckler. Effective Branding Begins with a Name ... and Other Keys to Creating Brands People Love. Pearson Education Pub. as FTPress Delivers, 2010.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.