Using social media in business disputes: until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Massachusetts]
Massachusetts Institute of Technology
[2016]
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| Subjects: | |
| Links: | https://learning.oreilly.com/library/view/-/53863MIT57212/?ar |
| Item Description: | "Reprint #57212.". - From MIT Sloan Management Review, Vol. 57, no. 2 (Winter 2016). - Includes bibliographical references. - Online resource; title from title page (viewed March 7, 2016) |
| Physical Description: | 1 Online-Ressource (1 volume) illustrations |
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| spelling | Orozco, David VerfasserIn aut Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing David Orozco [Massachusetts] Massachusetts Institute of Technology [2016] 1 Online-Ressource (1 volume) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier "Reprint #57212.". - From MIT Sloan Management Review, Vol. 57, no. 2 (Winter 2016). - Includes bibliographical references. - Online resource; title from title page (viewed March 7, 2016) Social media Mass media and business Relationship marketing Customer relations Médias sociaux Médias et affaires Marketing relationnel social media |
| spellingShingle | Orozco, David Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing Social media Mass media and business Relationship marketing Customer relations Médias sociaux Médias et affaires Marketing relationnel social media |
| title | Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing |
| title_auth | Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing |
| title_exact_search | Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing |
| title_full | Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing David Orozco |
| title_fullStr | Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing David Orozco |
| title_full_unstemmed | Using social media in business disputes until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing David Orozco |
| title_short | Using social media in business disputes |
| title_sort | using social media in business disputes until recently the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor s legal demands but that s changing |
| title_sub | until recently, the mere threat of litigation and the prospect of a prolonged and costly lawsuit was often all that it took to persuade a smaller business to acquiesce to a larger competitor's legal demands. But that's changing |
| topic | Social media Mass media and business Relationship marketing Customer relations Médias sociaux Médias et affaires Marketing relationnel social media |
| topic_facet | Social media Mass media and business Relationship marketing Customer relations Médias sociaux Médias et affaires Marketing relationnel social media |
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