Schmitt, B., Rogers, D., Vrotsos, K., & Rogers, D. L. (2003). There's No Business That's Not Show Business: Marketing in an Experience Culture (1st edition.). Pearson.
Chicago-Zitierstil (17. Ausg.)Schmitt, Bernd, David Rogers, Karen Vrotsos, und David L. Rogers. There's No Business That's Not Show Business: Marketing in an Experience Culture. 1st edition. [Place of publication not identified]: Pearson, 2003.
MLA-Zitierstil (9. Ausg.)Schmitt, Bernd, et al. There's No Business That's Not Show Business: Marketing in an Experience Culture. 1st edition. Pearson, 2003.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.