Nation branding and international politics:
Gespeichert in:
Beteilige Person: | |
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Format: | Buch |
Sprache: | Englisch |
Veröffentlicht: |
Montreal ; Kingston ; London ; Chicago
McGill-Queen's University Press
2023
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Schlagwörter: | |
Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=034833702&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
Abstract: | "Nation branding is regarded as essential for competitiveness among countries, but the idea of branding nations is often derided as lacking seriousness, despite the fact it is an issue that should be of central concern to international relations. While nation branding has been on the radar of scholars for decades, with a focus mostly in marketing, communication, and media studies, as well as political geography, it has only made a small dent into the international relations field. In Nation Branding and International Politics Christopher Browning argues that international relations should take nation branding seriously. Nation branding not only involves the issues of culture, identity, and status--which are of principal concern to IR--but it is also a different and potentially fruitful way of reconceptualizing statehood. Mobilising work on ontological security, anxiety, status, and distinction, and grounding the analysis in a broader historical context, Browning finds that nation branding is politically significant, though not necessarily for the reasons its advocates claim. Specifically, the book raises important questions about nation branding's influence on the constitution of national identity, the reframing of citizenship, and the topography of contemporary geopolitics. Nation Branding and International Politics considers how status, prestige, and reputation are constructed and maintained in international society, and how, perhaps, this construction and maintenance may be changing--just as the practice of nation branding is changing."-- |
Umfang: | x, 230 Seiten Illustrationen 23 cm |
ISBN: | 9780228018919 |
Internformat
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Datensatz im Suchindex
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adam_text |
Contents Tables and Figures vii Acknowledgements ix Introduction 3 I Brand(ing) States io 2 Competition States 3 Anxious States 4 Good States 5 Peaceful States 30 57 87 119 6 Stigmatised States 154 Conclusion: Nation Branding and the Remaking of International Politics? 182 Notes 193 References Index 199 225 |
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discipline | Politologie |
format | Book |
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illustrated | Illustrated |
indexdate | 2025-01-20T13:03:22Z |
institution | BVB |
isbn | 9780228018919 |
language | English |
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owner_facet | DE-12 DE-473 DE-BY-UBG DE-384 |
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spelling | Browning, Christopher S. 1974- Verfasser (DE-588)173950930 aut Nation branding and international politics Christopher S. Browning Montreal ; Kingston ; London ; Chicago McGill-Queen's University Press 2023 x, 230 Seiten Illustrationen 23 cm txt rdacontent n rdamedia nc rdacarrier "Nation branding is regarded as essential for competitiveness among countries, but the idea of branding nations is often derided as lacking seriousness, despite the fact it is an issue that should be of central concern to international relations. While nation branding has been on the radar of scholars for decades, with a focus mostly in marketing, communication, and media studies, as well as political geography, it has only made a small dent into the international relations field. In Nation Branding and International Politics Christopher Browning argues that international relations should take nation branding seriously. Nation branding not only involves the issues of culture, identity, and status--which are of principal concern to IR--but it is also a different and potentially fruitful way of reconceptualizing statehood. Mobilising work on ontological security, anxiety, status, and distinction, and grounding the analysis in a broader historical context, Browning finds that nation branding is politically significant, though not necessarily for the reasons its advocates claim. Specifically, the book raises important questions about nation branding's influence on the constitution of national identity, the reframing of citizenship, and the topography of contemporary geopolitics. Nation Branding and International Politics considers how status, prestige, and reputation are constructed and maintained in international society, and how, perhaps, this construction and maintenance may be changing--just as the practice of nation branding is changing."-- Marketing (DE-588)4037589-4 gnd rswk-swf Internationale Politik (DE-588)4072885-7 gnd rswk-swf Nationalcharakter (DE-588)4137343-1 gnd rswk-swf National characteristics / Political aspects Branding (Marketing) / Political aspects World politics Caractéristiques nationales / Aspect politique Stratégie de marque / Aspect politique Politique mondiale POLITICAL SCIENCE / International Relations / General Nationalcharakter (DE-588)4137343-1 s Marketing (DE-588)4037589-4 s Internationale Politik (DE-588)4072885-7 s DE-604 Äquivalent Druck-Ausgabe, Hardcover 978-0-2280-1890-2 Online version Browning, Christopher S., 1974- Nation branding and international politics Montreal ; Kingston ; London ; Chicago : McGill-Queen's University Press, 2023 0228019451 978-0-2280-1945-9 Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=034833702&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Browning, Christopher S. 1974- Nation branding and international politics Marketing (DE-588)4037589-4 gnd Internationale Politik (DE-588)4072885-7 gnd Nationalcharakter (DE-588)4137343-1 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4072885-7 (DE-588)4137343-1 |
title | Nation branding and international politics |
title_auth | Nation branding and international politics |
title_exact_search | Nation branding and international politics |
title_full | Nation branding and international politics Christopher S. Browning |
title_fullStr | Nation branding and international politics Christopher S. Browning |
title_full_unstemmed | Nation branding and international politics Christopher S. Browning |
title_short | Nation branding and international politics |
title_sort | nation branding and international politics |
topic | Marketing (DE-588)4037589-4 gnd Internationale Politik (DE-588)4072885-7 gnd Nationalcharakter (DE-588)4137343-1 gnd |
topic_facet | Marketing Internationale Politik Nationalcharakter |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=034833702&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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