Value realization in the phygital reality market: consumption and service under conflation of the physical, digital, and virtual worlds
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Singapore, Singapore
Springer
[2023]
|
| Series: | Kobe University Monograph Series in Social Science Research
|
| Subjects: | |
| Physical Description: | xix, 212 Seiten |
| ISBN: | 9789819941285 |
Staff View
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Record in the Search Index
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| id | DE-604.BV049350327 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T20:07:18Z |
| institution | BVB |
| isbn | 9789819941285 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034610725 |
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| physical | xix, 212 Seiten |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Springer |
| record_format | marc |
| series2 | Kobe University Monograph Series in Social Science Research |
| spelling | Huang, Lin Verfasser aut Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds Lin Huang , Biao Gao , Mengjia Gao Singapore, Singapore Springer [2023] © 2023 xix, 212 Seiten txt rdacontent n rdamedia nc rdacarrier Kobe University Monograph Series in Social Science Research Telemarketing Internet marketing Technological innovations Digital media Consumer behavior Hardcover, Softcover / Wirtschaft/Werbung, Marketing Gao, Biao (DE-588)1265391149 aut Gao, Mengjia aut Erscheint auch als Online-Ausgabe 978-981-99-4129-2 |
| spellingShingle | Huang, Lin Gao, Biao Gao, Mengjia Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds Telemarketing Internet marketing Technological innovations Digital media Consumer behavior |
| title | Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds |
| title_auth | Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds |
| title_exact_search | Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds |
| title_full | Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds Lin Huang , Biao Gao , Mengjia Gao |
| title_fullStr | Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds Lin Huang , Biao Gao , Mengjia Gao |
| title_full_unstemmed | Value realization in the phygital reality market consumption and service under conflation of the physical, digital, and virtual worlds Lin Huang , Biao Gao , Mengjia Gao |
| title_short | Value realization in the phygital reality market |
| title_sort | value realization in the phygital reality market consumption and service under conflation of the physical digital and virtual worlds |
| title_sub | consumption and service under conflation of the physical, digital, and virtual worlds |
| topic | Telemarketing Internet marketing Technological innovations Digital media Consumer behavior |
| topic_facet | Telemarketing Internet marketing Technological innovations Digital media Consumer behavior |
| work_keys_str_mv | AT huanglin valuerealizationinthephygitalrealitymarketconsumptionandserviceunderconflationofthephysicaldigitalandvirtualworlds AT gaobiao valuerealizationinthephygitalrealitymarketconsumptionandserviceunderconflationofthephysicaldigitalandvirtualworlds AT gaomengjia valuerealizationinthephygitalrealitymarketconsumptionandserviceunderconflationofthephysicaldigitalandvirtualworlds |