The future of purpose-driven branding: signature programs that impact & inspire both business and society
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY
Morgan James Publishing
[2023]
|
| Subjects: | |
| Item Description: | Auf dem Umschlag: Wall Street Journal Best Seller |
| Physical Description: | xiii, 241 Seiten Diagramme |
| ISBN: | 9781631959882 |
Staff View
MARC
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Record in the Search Index
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| author | Aaker, David A. 1938- |
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| dewey-ones | 658 - General management |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV049311312 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T20:06:13Z |
| institution | BVB |
| isbn | 9781631959882 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034572421 |
| oclc_num | 1409115996 |
| open_access_boolean | |
| owner | DE-20 DE-M347 DE-N2 |
| owner_facet | DE-20 DE-M347 DE-N2 |
| physical | xiii, 241 Seiten Diagramme |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | Morgan James Publishing |
| record_format | marc |
| spelling | Aaker, David A. 1938- Verfasser (DE-588)123018641 aut The future of purpose-driven branding signature programs that impact & inspire both business and society David Aaker New York, NY Morgan James Publishing [2023] © 2023 xiii, 241 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Auf dem Umschlag: Wall Street Journal Best Seller Corporate Social Responsibility (DE-588)7697760-2 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenpolitik (DE-588)4144679-3 s Corporate Social Responsibility (DE-588)7697760-2 s DE-604 Erscheint auch als Online-Ausgabe 978-1-63195-989-9 |
| spellingShingle | Aaker, David A. 1938- The future of purpose-driven branding signature programs that impact & inspire both business and society Corporate Social Responsibility (DE-588)7697760-2 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)7697760-2 (DE-588)4144679-3 |
| title | The future of purpose-driven branding signature programs that impact & inspire both business and society |
| title_auth | The future of purpose-driven branding signature programs that impact & inspire both business and society |
| title_exact_search | The future of purpose-driven branding signature programs that impact & inspire both business and society |
| title_full | The future of purpose-driven branding signature programs that impact & inspire both business and society David Aaker |
| title_fullStr | The future of purpose-driven branding signature programs that impact & inspire both business and society David Aaker |
| title_full_unstemmed | The future of purpose-driven branding signature programs that impact & inspire both business and society David Aaker |
| title_short | The future of purpose-driven branding |
| title_sort | the future of purpose driven branding signature programs that impact inspire both business and society |
| title_sub | signature programs that impact & inspire both business and society |
| topic | Corporate Social Responsibility (DE-588)7697760-2 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Corporate Social Responsibility Markenpolitik |
| work_keys_str_mv | AT aakerdavida thefutureofpurposedrivenbrandingsignatureprogramsthatimpactinspirebothbusinessandsociety |