Communications Guide for Startups: how to win customers, investors, and new talent through inspiring messaging
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
München
UVK Verlag
[2022]
|
| Subjects: | |
| Item Description: | Auf dem Umschlag: with over 70 experts |
| Physical Description: | 354 Seiten Illustrationen |
| ISBN: | 9783739832180 |
Staff View
MARC
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| 245 | 1 | 0 | |a Communications Guide for Startups |b how to win customers, investors, and new talent through inspiring messaging |c Lydia Prexl |
| 264 | 1 | |a München |b UVK Verlag |c [2022] | |
| 300 | |a 354 Seiten |b Illustrationen | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Auf dem Umschlag: with over 70 experts | ||
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| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
| 653 | |a startup | ||
| 653 | |a scale-up | ||
| 653 | |a entrepreneur | ||
| 653 | |a foundation | ||
| 653 | |a founder | ||
| 653 | |a business | ||
| 653 | |a young company | ||
| 653 | |a business idea | ||
| 653 | |a business plan | ||
| 653 | |a public relations | ||
| 653 | |a PR | ||
| 653 | |a public relations | ||
| 653 | |a external communications | ||
| 653 | |a corporate communications | ||
| 653 | |a funding communications | ||
| 653 | |a press spokesperson | ||
| 653 | |a outreach | ||
| 653 | |a media relations | ||
| 653 | |a investor relations | ||
| 653 | |a communications mix | ||
| 653 | |a communications channels | ||
| 653 | |a communications strategy | ||
| 653 | |a PR campaigns | ||
| 653 | |a PR measures | ||
| 653 | |a PR monitoring | ||
| 653 | |a pitch | ||
| 653 | |a press relations | ||
| 653 | |a social media | ||
| 653 | |a social media | ||
| 653 | |a internal communications | ||
| 653 | |a employee communications | ||
| 653 | |a employer branding | ||
| 653 | |a HR communication | ||
| 653 | |a CEO communications | ||
| 653 | |a CEO branding | ||
| 653 | |a change communications | ||
| 653 | |a public affairs | ||
| 653 | |a brand | ||
| 653 | |a marketing | ||
| 653 | |a narrative | ||
| 653 | |a external events | ||
| 653 | |a internal event | ||
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| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, EPUB |z 978-3-7398-0614-3 |
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Record in the Search Index
| _version_ | 1818990144468811776 |
|---|---|
| any_adam_object | |
| author | Prexl, Lydia 1985- |
| author_GND | (DE-588)1063130921 |
| author_facet | Prexl, Lydia 1985- |
| author_role | aut |
| author_sort | Prexl, Lydia 1985- |
| author_variant | l p lp |
| building | Verbundindex |
| bvnumber | BV048602216 |
| classification_rvk | QP 230 |
| ctrlnum | (OCoLC)1354310275 (DE-599)DNB126729258X |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Aufsatzsammlung |
| id | DE-604.BV048602216 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T19:49:42Z |
| institution | BVB |
| institution_GND | (DE-588)106537268X |
| isbn | 9783739832180 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033977726 |
| oclc_num | 1354310275 |
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| owner_facet | DE-1050 DE-1102 DE-N2 DE-703 DE-1047 |
| physical | 354 Seiten Illustrationen |
| publishDate | 2022 |
| publishDateSearch | 2022 |
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| publisher | UVK Verlag |
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| spelling | Prexl, Lydia 1985- Verfasser (DE-588)1063130921 aut Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging Lydia Prexl München UVK Verlag [2022] 354 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Auf dem Umschlag: with over 70 experts Unternehmensgründung (DE-588)4078599-3 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf startup scale-up entrepreneur foundation founder business young company business idea business plan public relations PR external communications corporate communications funding communications press spokesperson outreach media relations investor relations communications mix communications channels communications strategy PR campaigns PR measures PR monitoring pitch press relations social media internal communications employee communications employer branding HR communication CEO communications CEO branding change communications public affairs brand marketing narrative external events internal event (DE-588)4143413-4 Aufsatzsammlung gnd-content Unternehmensgründung (DE-588)4078599-3 s Unternehmen (DE-588)4061963-1 s Kommunikation (DE-588)4031883-7 s DE-604 UVK Verlagsgesellschaft mbH (DE-588)106537268X pbl Erscheint auch als Online-Ausgabe, PDF 978-3-7398-8218-5 Erscheint auch als Online-Ausgabe, EPUB 978-3-7398-0614-3 1\p vlb 20220904 DE-101 https://d-nb.info/provenance/plan#vlb |
| spellingShingle | Prexl, Lydia 1985- Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging Unternehmensgründung (DE-588)4078599-3 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikation (DE-588)4031883-7 gnd |
| subject_GND | (DE-588)4078599-3 (DE-588)4061963-1 (DE-588)4031883-7 (DE-588)4143413-4 |
| title | Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging |
| title_auth | Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging |
| title_exact_search | Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging |
| title_full | Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging Lydia Prexl |
| title_fullStr | Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging Lydia Prexl |
| title_full_unstemmed | Communications Guide for Startups how to win customers, investors, and new talent through inspiring messaging Lydia Prexl |
| title_short | Communications Guide for Startups |
| title_sort | communications guide for startups how to win customers investors and new talent through inspiring messaging |
| title_sub | how to win customers, investors, and new talent through inspiring messaging |
| topic | Unternehmensgründung (DE-588)4078599-3 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Unternehmensgründung Unternehmen Kommunikation Aufsatzsammlung |
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