The interaction field: a revolutionary way to create shared value for your business
Saved in:
Main Author: | |
---|---|
Format: | Book |
Language: | English |
Published: |
New York
PublicAffairs
September 2020
|
Edition: | First edition |
Subjects: | |
Links: | https://www.gbv.de/dms/bowker/toc/9781541730519.pdf |
Abstract: | The interaction field model: how to create unstoppable velocity -- How John Deere is revolutionizing an industry -- The new consumer and how to reach her: interactions vs. transactions -- LEGO: framing the interaction field -- Klöckner: an old-line company acts like a start-up -- Discovery and Flatiron Health reshape an entire industry -- GoPro-feeding the virtuous cycle -- Mobility in a superfluid market -- Fashion: -Burberry flips the model...and then flips out -- Velocity versus clicks: on becoming an interaction field company -- Conclusion: new ways forward-the world is created through interactions "Most business models are transactional. They are focused on a specific exchange. They match riders with drivers, sellers with buyers, hosts with travelers. They thrive on enormous scale, huge distribution networks, and brand recognition. But then along comes a rival that is small, nimble, and doesn't care much about its brand, and it either rushes past you or mows you down. In The Interaction Field, branding expert and author Erich Joachimsthaler explains that the only way to survive and thrive in this environment is through the Interaction Field model. An interaction field company is organized to generate, facilitate, and benefit from interactions. It's focused on data exchange among multiple people and groups-from customers and shareholders, but also from those you wouldn't expect to be in the mix: suppliers, software developers, regulators and even competitors. And everyone in the field works together to solve big, industry-wide problems. This new mindset is broader, more inclusive, more focused on problem-solving, shared wealth, and social benefit. The future is going to be about creating value for everyone, and businesses that solve immediate challenges of people today and also the major social and economic challenges of the future are the ones that will survive and grow"-- |
Item Description: | Includes bibliographical references and index |
Physical Description: | 228 Seiten Illustrationen |
ISBN: | 9781541730519 |
Staff View
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520 | 3 | |a The interaction field model: how to create unstoppable velocity -- How John Deere is revolutionizing an industry -- The new consumer and how to reach her: interactions vs. transactions -- LEGO: framing the interaction field -- Klöckner: an old-line company acts like a start-up -- Discovery and Flatiron Health reshape an entire industry -- GoPro-feeding the virtuous cycle -- Mobility in a superfluid market -- Fashion: -Burberry flips the model...and then flips out -- Velocity versus clicks: on becoming an interaction field company -- Conclusion: new ways forward-the world is created through interactions | |
520 | 3 | |a "Most business models are transactional. They are focused on a specific exchange. They match riders with drivers, sellers with buyers, hosts with travelers. They thrive on enormous scale, huge distribution networks, and brand recognition. But then along comes a rival that is small, nimble, and doesn't care much about its brand, and it either rushes past you or mows you down. In The Interaction Field, branding expert and author Erich Joachimsthaler explains that the only way to survive and thrive in this environment is through the Interaction Field model. An interaction field company is organized to generate, facilitate, and benefit from interactions. It's focused on data exchange among multiple people and groups-from customers and shareholders, but also from those you wouldn't expect to be in the mix: suppliers, software developers, regulators and even competitors. And everyone in the field works together to solve big, industry-wide problems. This new mindset is broader, more inclusive, more focused on problem-solving, shared wealth, and social benefit. The future is going to be about creating value for everyone, and businesses that solve immediate challenges of people today and also the major social and economic challenges of the future are the ones that will survive and grow"-- | |
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Record in the Search Index
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any_adam_object | |
author | Joachimsthaler, Erich 1956- |
author_GND | (DE-588)12301865X |
author_facet | Joachimsthaler, Erich 1956- |
author_role | aut |
author_sort | Joachimsthaler, Erich 1956- |
author_variant | e j ej |
building | Verbundindex |
bvnumber | BV047682837 |
callnumber-first | H - Social Science |
callnumber-label | HD60 |
callnumber-raw | HD60 |
callnumber-search | HD60 |
callnumber-sort | HD 260 |
callnumber-subject | HD - Industries, Land Use, Labor |
ctrlnum | (DE-599)KXP1692214888 |
dewey-full | 658.4/06 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4/06 |
dewey-search | 658.4/06 |
dewey-sort | 3658.4 16 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | First edition |
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illustrated | Illustrated |
indexdate | 2024-12-20T19:26:07Z |
institution | BVB |
isbn | 9781541730519 |
language | English |
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physical | 228 Seiten Illustrationen |
publishDate | 2020 |
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publisher | PublicAffairs |
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spelling | Joachimsthaler, Erich 1956- Verfasser (DE-588)12301865X aut The interaction field a revolutionary way to create shared value for your business Erich Joachimsthaler First edition New York PublicAffairs September 2020 228 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index The interaction field model: how to create unstoppable velocity -- How John Deere is revolutionizing an industry -- The new consumer and how to reach her: interactions vs. transactions -- LEGO: framing the interaction field -- Klöckner: an old-line company acts like a start-up -- Discovery and Flatiron Health reshape an entire industry -- GoPro-feeding the virtuous cycle -- Mobility in a superfluid market -- Fashion: -Burberry flips the model...and then flips out -- Velocity versus clicks: on becoming an interaction field company -- Conclusion: new ways forward-the world is created through interactions "Most business models are transactional. They are focused on a specific exchange. They match riders with drivers, sellers with buyers, hosts with travelers. They thrive on enormous scale, huge distribution networks, and brand recognition. But then along comes a rival that is small, nimble, and doesn't care much about its brand, and it either rushes past you or mows you down. In The Interaction Field, branding expert and author Erich Joachimsthaler explains that the only way to survive and thrive in this environment is through the Interaction Field model. An interaction field company is organized to generate, facilitate, and benefit from interactions. It's focused on data exchange among multiple people and groups-from customers and shareholders, but also from those you wouldn't expect to be in the mix: suppliers, software developers, regulators and even competitors. And everyone in the field works together to solve big, industry-wide problems. This new mindset is broader, more inclusive, more focused on problem-solving, shared wealth, and social benefit. The future is going to be about creating value for everyone, and businesses that solve immediate challenges of people today and also the major social and economic challenges of the future are the ones that will survive and grow"-- Interaktion (DE-588)4027266-7 gnd rswk-swf Unternehmensplanung (DE-588)4078609-2 gnd rswk-swf Kooperation (DE-588)4032386-9 gnd rswk-swf Beziehungsmarketing / (DE-627)091354323 / (DE-2867)19133-0 Kundenzufriedenheit / (DE-627)09137328X / (DE-2867)24785-4 Corporate Social Responsibility / (DE-627)091406137 / (DE-2867)25822-5 Social responsibility of business Consumer satisfaction Customer relations Unternehmensplanung (DE-588)4078609-2 s Kooperation (DE-588)4032386-9 s Interaktion (DE-588)4027266-7 s DE-604 https://www.gbv.de/dms/bowker/toc/9781541730519.pdf 2020-10-19 Aggregator Inhaltsverzeichnis |
spellingShingle | Joachimsthaler, Erich 1956- The interaction field a revolutionary way to create shared value for your business Interaktion (DE-588)4027266-7 gnd Unternehmensplanung (DE-588)4078609-2 gnd Kooperation (DE-588)4032386-9 gnd |
subject_GND | (DE-588)4027266-7 (DE-588)4078609-2 (DE-588)4032386-9 |
title | The interaction field a revolutionary way to create shared value for your business |
title_auth | The interaction field a revolutionary way to create shared value for your business |
title_exact_search | The interaction field a revolutionary way to create shared value for your business |
title_full | The interaction field a revolutionary way to create shared value for your business Erich Joachimsthaler |
title_fullStr | The interaction field a revolutionary way to create shared value for your business Erich Joachimsthaler |
title_full_unstemmed | The interaction field a revolutionary way to create shared value for your business Erich Joachimsthaler |
title_short | The interaction field |
title_sort | the interaction field a revolutionary way to create shared value for your business |
title_sub | a revolutionary way to create shared value for your business |
topic | Interaktion (DE-588)4027266-7 gnd Unternehmensplanung (DE-588)4078609-2 gnd Kooperation (DE-588)4032386-9 gnd |
topic_facet | Interaktion Unternehmensplanung Kooperation |
url | https://www.gbv.de/dms/bowker/toc/9781541730519.pdf |
work_keys_str_mv | AT joachimsthalererich theinteractionfieldarevolutionarywaytocreatesharedvalueforyourbusiness |