Marketing research: applied insight
Gespeichert in:
| Beteiligte Personen: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Harlow, England
Pearson
2020
|
| Ausgabe: | Sixth edition |
| Schlagwörter: | |
| Links: | https://ebookcentral.proquest.com/lib/th-deggendorf/detail.action?docID=6118848 https://ebookcentral.proquest.com/lib/thnuernberg/detail.action?docID=6118848 https://elibrary.pearson.de/book/99.150005/9781292308746 https://elibrary.pearson.de/book/99.150005/9781292308746 |
| Umfang: | 1 Online-Ressource (xvii, 951 Seiten) Illustrationen |
| ISBN: | 9781292308746 9781292308722 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1818986856519303168 |
|---|---|
| any_adam_object | |
| author | Nunan, Daniel Birks, David F. Malhotra, Naresh K. |
| author_GND | (DE-588)1139511416 (DE-588)1034627031 (DE-588)139970096 |
| author_facet | Nunan, Daniel Birks, David F. Malhotra, Naresh K. |
| author_role | aut aut aut |
| author_sort | Nunan, Daniel |
| author_variant | d n dn d f b df dfb n k m nk nkm |
| building | Verbundindex |
| bvnumber | BV046653729 |
| callnumber-first | H - Social Science |
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| callnumber-raw | HF5415.2 |
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| callnumber-sort | HF 45415.2 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 611 |
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| dewey-raw | 658.8/3 |
| dewey-search | 658.8/3 |
| dewey-sort | 3658.8 13 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Sixth edition |
| format | Electronic eBook |
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| id | DE-604.BV046653729 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T18:57:26Z |
| institution | BVB |
| isbn | 9781292308746 9781292308722 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032064906 |
| oclc_num | 1150831332 |
| open_access_boolean | |
| owner | DE-92 DE-1050 DE-739 DE-83 |
| owner_facet | DE-92 DE-1050 DE-739 DE-83 |
| physical | 1 Online-Ressource (xvii, 951 Seiten) Illustrationen |
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| publishDate | 2020 |
| publishDateSearch | 2020 |
| publishDateSort | 2020 |
| publisher | Pearson |
| record_format | marc |
| spelling | Nunan, Daniel (DE-588)1139511416 aut Marketing research applied insight Daniel Nunan, David F. Birks, Naresh K. Malhotra Sixth edition Harlow, England Pearson 2020 1 Online-Ressource (xvii, 951 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier Marketing research Marketing research Methodology Forschungsmethode (DE-588)4155046-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s Marktforschung (DE-588)4037630-8 s 1\p DE-604 Forschungsmethode (DE-588)4155046-8 s 2\p DE-604 Marketingforschung (DE-588)4200055-5 s 3\p DE-604 Birks, David F. (DE-588)1034627031 aut Malhotra, Naresh K. (DE-588)139970096 aut Erscheint auch als Online-Ausgabe, ePub 978-1-292-30876-0 Erscheint auch als Druck-Ausgabe 978-1-292-30872-2 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Nunan, Daniel Birks, David F. Malhotra, Naresh K. Marketing research applied insight Marketing research Marketing research Methodology Forschungsmethode (DE-588)4155046-8 gnd Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4155046-8 (DE-588)4200055-5 (DE-588)4037630-8 (DE-588)4037589-4 |
| title | Marketing research applied insight |
| title_auth | Marketing research applied insight |
| title_exact_search | Marketing research applied insight |
| title_full | Marketing research applied insight Daniel Nunan, David F. Birks, Naresh K. Malhotra |
| title_fullStr | Marketing research applied insight Daniel Nunan, David F. Birks, Naresh K. Malhotra |
| title_full_unstemmed | Marketing research applied insight Daniel Nunan, David F. Birks, Naresh K. Malhotra |
| title_short | Marketing research |
| title_sort | marketing research applied insight |
| title_sub | applied insight |
| topic | Marketing research Marketing research Methodology Forschungsmethode (DE-588)4155046-8 gnd Marketingforschung (DE-588)4200055-5 gnd Marktforschung (DE-588)4037630-8 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing research Marketing research Methodology Forschungsmethode Marketingforschung Marktforschung Marketing |
| work_keys_str_mv | AT nunandaniel marketingresearchappliedinsight AT birksdavidf marketingresearchappliedinsight AT malhotranareshk marketingresearchappliedinsight |