Kaufmann, H. R. (2014). Handbook of research on consumerism in business and marketing: Concepts and practices. Business Science Reference, an imprint of IGI Global.
Chicago Style (17th ed.) CitationKaufmann, Hans Rüdiger. Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices. Hershey PA: Business Science Reference, an imprint of IGI Global, 2014.
MLA (9th ed.) CitationKaufmann, Hans Rüdiger. Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices. Business Science Reference, an imprint of IGI Global, 2014.
Warning: These citations may not always be 100% accurate.