Marketing:
Gespeichert in:
| Beteiligte Personen: | , , , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Oxford, UK
Oxford University Press
[2019]
|
| Ausgabe: | 5th edition |
| Schlagwörter: | |
| Beschreibung: | Enthält: Literaturangaben Auf dem Umschlag: Student designed, lecturer co-created |
| Umfang: | xxxiv, 738 Seiten Illustrationen, Diagramme |
| ISBN: | 9780198809999 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV045876532 | ||
| 003 | DE-604 | ||
| 005 | 20191105 | ||
| 007 | t| | ||
| 008 | 190514s2019 xx a||| |||| 00||| eng d | ||
| 020 | |a 9780198809999 |9 978-0-19-880999-9 | ||
| 035 | |a (OCoLC)1100992251 | ||
| 035 | |a (DE-599)OBVAC15350131 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-2070s |a DE-1050 |a DE-M49 |a DE-703 |a DE-521 |a DE-92 |a DE-1043 |a DE-862 | ||
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| 100 | 1 | |a Baines, Paul |d 1973- |e Verfasser |0 (DE-588)129542776 |4 aut | |
| 245 | 1 | 0 | |a Marketing |c Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti |
| 250 | |a 5th edition | ||
| 264 | 1 | |a Oxford, UK |b Oxford University Press |c [2019] | |
| 264 | 4 | |c © 2019 | |
| 300 | |a xxxiv, 738 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Enthält: Literaturangaben | ||
| 500 | |a Auf dem Umschlag: Student designed, lecturer co-created | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
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| 689 | 0 | 1 | |a Management |0 (DE-588)4037278-9 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Fill, Chris |d 1953- |e Verfasser |0 (DE-588)17306549X |4 aut | |
| 700 | 1 | |a Rosengren, Sara |d 1978- |e Verfasser |0 (DE-588)1037233956 |4 aut | |
| 700 | 1 | |a Antonetti, Paolo |e Verfasser |0 (DE-588)1162574127 |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-031259752 | |
Datensatz im Suchindex
| DE-BY-TUM_call_number | 1002 WIR 800f 2019 B 1014(5) |
|---|---|
| DE-BY-TUM_katkey | 2410470 |
| DE-BY-TUM_location | 10 |
| DE-BY-TUM_media_number | 040008537024 |
| _version_ | 1821933784324374528 |
| any_adam_object | |
| author | Baines, Paul 1973- Fill, Chris 1953- Rosengren, Sara 1978- Antonetti, Paolo |
| author_GND | (DE-588)129542776 (DE-588)17306549X (DE-588)1037233956 (DE-588)1162574127 |
| author_facet | Baines, Paul 1973- Fill, Chris 1953- Rosengren, Sara 1978- Antonetti, Paolo |
| author_role | aut aut aut aut |
| author_sort | Baines, Paul 1973- |
| author_variant | p b pb c f cf s r sr p a pa |
| building | Verbundindex |
| bvnumber | BV045876532 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1100992251 (DE-599)OBVAC15350131 |
| discipline | Wirtschaftswissenschaften |
| edition | 5th edition |
| format | Book |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV045876532 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T18:37:18Z |
| institution | BVB |
| isbn | 9780198809999 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031259752 |
| oclc_num | 1100992251 |
| open_access_boolean | |
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| owner_facet | DE-2070s DE-1050 DE-M49 DE-BY-TUM DE-703 DE-521 DE-92 DE-1043 DE-862 DE-BY-FWS |
| physical | xxxiv, 738 Seiten Illustrationen, Diagramme |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Oxford University Press |
| record_format | marc |
| spellingShingle | Baines, Paul 1973- Fill, Chris 1953- Rosengren, Sara 1978- Antonetti, Paolo Marketing Marketing (DE-588)4037589-4 gnd Management (DE-588)4037278-9 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4037278-9 (DE-588)4123623-3 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti |
| title_fullStr | Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti |
| title_full_unstemmed | Marketing Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti |
| title_short | Marketing |
| title_sort | marketing |
| topic | Marketing (DE-588)4037589-4 gnd Management (DE-588)4037278-9 gnd |
| topic_facet | Marketing Management Lehrbuch |
| work_keys_str_mv | AT bainespaul marketing AT fillchris marketing AT rosengrensara marketing AT antonettipaolo marketing |
Paper/Kapitel scannen lassen
Teilbibliothek Weihenstephan
| Signatur: |
1002 WIR 800f 2019 B 1014(5) Lageplan |
|---|---|
| Exemplar 1 | Ausleihbar Am Standort |