Verfügbarkeit: The Intelligent Marketer's Guide to Data Privacy

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Bibliographische Detailangaben
Beteiligte Personen:	Palmatier, Robert W. (VerfasserIn), Martin, Kelly D. (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	Englisch
Veröffentlicht:	Cham Springer International Publishing [2019] Cham Palgrave Macmillan
Schlagwörter:	Popular Science in Business and Management Marketing Big Data/Analytics Business Big data Privatsphäre Datenschutz Big Data Personenbezogene Daten
Links:	https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://ebookcentral.proquest.com/lib/th-deggendorf/detail.action?docID=5672643 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6 https://doi.org/10.1007/978-3-030-03724-6
Umfang:	1 Online-Ressource (XX, 192 Seiten) 15 Illustrationen, 14 Illustrationen (farbig)
ISBN:	9783030037246
DOI:	10.1007/978-3-030-03724-6

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illustrated	Illustrated
indexdate	2024-12-20T18:28:43Z
institution	BVB
isbn	9783030037246
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-030885735
oclc_num	1191899494
open_access_boolean
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physical	1 Online-Ressource (XX, 192 Seiten) 15 Illustrationen, 14 Illustrationen (farbig)
psigel	ZDB-30-PQE ZDB-2-BUM ZDB-2-BUM_2019 ZDB-30-PQE FHD01_PQE_Kauf
publishDate	2019
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publishDateSort	2019
publisher	Springer International Publishing Palgrave Macmillan
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spellingShingle	Palmatier, Robert W. Martin, Kelly D. The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust Popular Science in Business and Management Marketing Big Data/Analytics Business Big data Privatsphäre (DE-588)4123980-5 gnd Datenschutz (DE-588)4011134-9 gnd Marketing (DE-588)4037589-4 gnd Big Data (DE-588)4802620-7 gnd Personenbezogene Daten (DE-588)4173908-5 gnd
subject_GND	(DE-588)4123980-5 (DE-588)4011134-9 (DE-588)4037589-4 (DE-588)4802620-7 (DE-588)4173908-5
title	The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust
title_auth	The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust
title_exact_search	The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust
title_full	The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust Robert W. Palmatier, Kelly D. Martin
title_fullStr	The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust Robert W. Palmatier, Kelly D. Martin
title_full_unstemmed	The Intelligent Marketer's Guide to Data Privacy The Impact of Big Data on Customer Trust Robert W. Palmatier, Kelly D. Martin
title_short	The Intelligent Marketer's Guide to Data Privacy
title_sort	the intelligent marketer s guide to data privacy the impact of big data on customer trust
title_sub	The Impact of Big Data on Customer Trust
topic	Popular Science in Business and Management Marketing Big Data/Analytics Business Big data Privatsphäre (DE-588)4123980-5 gnd Datenschutz (DE-588)4011134-9 gnd Marketing (DE-588)4037589-4 gnd Big Data (DE-588)4802620-7 gnd Personenbezogene Daten (DE-588)4173908-5 gnd
topic_facet	Popular Science in Business and Management Marketing Big Data/Analytics Business Big data Privatsphäre Datenschutz Big Data Personenbezogene Daten
url	https://doi.org/10.1007/978-3-030-03724-6
work_keys_str_mv	AT palmatierrobertw theintelligentmarketersguidetodataprivacytheimpactofbigdataoncustomertrust AT martinkellyd theintelligentmarketersguidetodataprivacytheimpactofbigdataoncustomertrust

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