Saved in:
| Other Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bingley, England
Emerald
2015
|
| Edition: | First edition |
| Series: | Developments in corporate governance and responsibility
Volume 7 |
| Subjects: | |
| Links: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=984383 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=984383 |
| Item Description: | "Emerald books"--Cover Online resource; title from PDF title page (ebrary, viewed April 30, 2015) |
| Physical Description: | 1 online resource (289 pages) illustrations, charts |
| ISBN: | 9781784415815 1784415812 |
Staff View
MARC
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| contents | Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new a p9 ssociala on responsibility and its feasibility, measurability and success in a boundary-less world |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.408 |
| dewey-search | 658.408 |
| dewey-sort | 3658.408 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | First edition |
| format | Electronic eBook |
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| spelling | Corporate social responsibility in the digital age edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. First edition Bingley, England Emerald 2015 2015 1 online resource (289 pages) illustrations, charts txt rdacontent c rdamedia cr rdacarrier Developments in corporate governance and responsibility Volume 7 "Emerald books"--Cover Online resource; title from PDF title page (ebrary, viewed April 30, 2015) Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new a p9 ssociala on responsibility and its feasibility, measurability and success in a boundary-less world BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Business ethics bicssc Business ethics fast Social responsibility of business fast Social responsibility of business Business ethics Digitalisierung (DE-588)4123065-6 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Corporate Social Responsibility (DE-588)7697760-2 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Corporate Social Responsibility (DE-588)7697760-2 s Digitalisierung (DE-588)4123065-6 s Social Media (DE-588)4639271-3 s 2\p DE-604 Adi, Ana edt Grigore, Georgiana (DE-588)115342651X edt Crowther, David 1952- (DE-588)1176216392 edt Erscheint auch als Druck-Ausgabe Corporate social responsibility in the digital age Bingley, England : Emerald, 2015 First edition xvi, 272 pages Developments in corporate governance and responsibility ; Volume 7 9781784415822 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Corporate social responsibility in the digital age Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new a p9 ssociala on responsibility and its feasibility, measurability and success in a boundary-less world BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Business ethics bicssc Business ethics fast Social responsibility of business fast Social responsibility of business Business ethics Digitalisierung (DE-588)4123065-6 gnd Social Media (DE-588)4639271-3 gnd Corporate Social Responsibility (DE-588)7697760-2 gnd |
| subject_GND | (DE-588)4123065-6 (DE-588)4639271-3 (DE-588)7697760-2 (DE-588)4143413-4 |
| title | Corporate social responsibility in the digital age |
| title_auth | Corporate social responsibility in the digital age |
| title_exact_search | Corporate social responsibility in the digital age |
| title_full | Corporate social responsibility in the digital age edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| title_fullStr | Corporate social responsibility in the digital age edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| title_full_unstemmed | Corporate social responsibility in the digital age edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| title_short | Corporate social responsibility in the digital age |
| title_sort | corporate social responsibility in the digital age |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Business ethics bicssc Business ethics fast Social responsibility of business fast Social responsibility of business Business ethics Digitalisierung (DE-588)4123065-6 gnd Social Media (DE-588)4639271-3 gnd Corporate Social Responsibility (DE-588)7697760-2 gnd |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Business ethics Social responsibility of business Social responsibility of business Business ethics Digitalisierung Social Media Corporate Social Responsibility Aufsatzsammlung |
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