APA (7th ed.) Citation

Kaufmann, H. R., & Manarioti, A. (2017). Encouraging participative consumerism through evolutionary digital marketing: Emerging research and opportunity. IGI Global, Disseminator of Knowledge.

Chicago Style (17th ed.) Citation

Kaufmann, Hans Rüdiger, and Agapi Manarioti. Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunity. Hershey PA, USA: IGI Global, Disseminator of Knowledge, 2017.

MLA (9th ed.) Citation

Kaufmann, Hans Rüdiger, and Agapi Manarioti. Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunity. IGI Global, Disseminator of Knowledge, 2017.