Applied translation studies:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Red Globe Press
2018
|
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029961193&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Physical Description: | x, 178 Seiten Illustrationen, Diagramme |
| ISBN: | 9781137606082 |
Staff View
MARC
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| 245 | 1 | 0 | |a Applied translation studies |c Tong King Lee, University of Hong Kong |
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Record in the Search Index
| _version_ | 1819330826844766208 |
|---|---|
| adam_text | List of Figures and Tables vii
List of Abbreviations viii
Acknowledgements ix
1 Introduction 1
Translation: Why even bother about it? 1
Translation studies: The applied vs. the conceptual 5
Applied translation studies: Three paradigms 10
Further reading and reflection 12
2 The Equivalence Paradigm 14
Topic Map 14
In pursuit of equivalence 14
Shifting between languages 16
Formal vs. dynamic equivalence 29
Dynamic equivalence at work: Some illustrations 33
The translator s liberty 40
Semantic vs. communicative translation 43
(Un)translatability and its discontents 50
Further reading and reflection 56
3 The Functionalist Paradigm 59
Topic Map 59
The uses and users of text 60
Text-type theory 62
Translatorial action 69
Translatorial action in crosscultural publishing: An example 75
Skopos theory 76
Translation as language solution 80
CONTENTS
vi
Further real-life applications
Translaboration (translation + collaboration)
On clients and end-users
Research as a component oftranslatorial action
Translation as genetic transfer
Localisation
When books and movies travel
Translation and global marketing communications: Apple Inc.
Further reading and reflection
4 The Discourse Paradigm
Topic Map
Discourse: A plural concept
The structure of texts: Baker s analysis
Thematic patterning
Markedness
Information structure
Cohesion: Reference, substitution/ellipsis, conjunction
Cohesion: Multimodal discourse
Register analysis: Hatim and Mason s model
Measuring translation quality: House s model
Case analysis of Chief Campaigner s speech in InspiringHK
Sports Foundation annual report
Further reading and reflection
5 Beyond the Paradigms
Integrating the paradigms
Beyond the word
The translational: From translation to translanguaging
Moving on from the applied: Conceptual articulations
Bibliography
Name Index
Subject Index
|
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| author | Lee, Tong-King ca. 20./21. Jh |
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| author_facet | Lee, Tong-King ca. 20./21. Jh |
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| dewey-full | 418.02 |
| dewey-hundreds | 400 - Language |
| dewey-ones | 418 - Applied linguistics |
| dewey-raw | 418.02 |
| dewey-search | 418.02 |
| dewey-sort | 3418.02 |
| dewey-tens | 410 - Linguistics |
| discipline | Sprachwissenschaft Literaturwissenschaft |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-12-20T18:06:11Z |
| institution | BVB |
| isbn | 9781137606082 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029961193 |
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| physical | x, 178 Seiten Illustrationen, Diagramme |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Red Globe Press |
| record_format | marc |
| spellingShingle | Lee, Tong-King ca. 20./21. Jh Applied translation studies |
| title | Applied translation studies |
| title_auth | Applied translation studies |
| title_exact_search | Applied translation studies |
| title_full | Applied translation studies Tong King Lee, University of Hong Kong |
| title_fullStr | Applied translation studies Tong King Lee, University of Hong Kong |
| title_full_unstemmed | Applied translation studies Tong King Lee, University of Hong Kong |
| title_short | Applied translation studies |
| title_sort | applied translation studies |
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