Three essays on the marketing of innovations: community collaboration, strategy at product launch, and customers' post-adoption experience of really new products
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Hochschulschrift/Dissertation Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Passau
2017
|
| Schlagwörter: | |
| Links: | https://opus4.kobv.de/opus4-uni-passau/frontdoor/index/index/docId/503 https://nbn-resolving.org/urn:nbn:de:bvb:739-opus4-5031 |
| Umfang: | XIX, 132 Seiten Illustrationen, Diagramme |
Internformat
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Datensatz im Suchindex
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| discipline | Wirtschaftswissenschaften |
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| indexdate | 2024-12-20T18:04:30Z |
| institution | BVB |
| language | English |
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| spellingShingle | Nagel, Christian Siegfried Anton 1988- Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products Produktinnovation (DE-588)4047346-6 gnd Marketing (DE-588)4037589-4 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
| subject_GND | (DE-588)4047346-6 (DE-588)4037589-4 (DE-588)4161817-8 (DE-588)4113937-9 |
| title | Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products |
| title_auth | Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products |
| title_exact_search | Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products |
| title_full | Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products vorgelegt von Christian Siegfried Anton Nagel |
| title_fullStr | Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products vorgelegt von Christian Siegfried Anton Nagel |
| title_full_unstemmed | Three essays on the marketing of innovations community collaboration, strategy at product launch, and customers' post-adoption experience of really new products vorgelegt von Christian Siegfried Anton Nagel |
| title_short | Three essays on the marketing of innovations |
| title_sort | three essays on the marketing of innovations community collaboration strategy at product launch and customers post adoption experience of really new products |
| title_sub | community collaboration, strategy at product launch, and customers' post-adoption experience of really new products |
| topic | Produktinnovation (DE-588)4047346-6 gnd Marketing (DE-588)4037589-4 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
| topic_facet | Produktinnovation Marketing Innovationsmanagement Hochschulschrift |
| url | https://opus4.kobv.de/opus4-uni-passau/frontdoor/index/index/docId/503 https://nbn-resolving.org/urn:nbn:de:bvb:739-opus4-5031 |
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