Effectual entrepreneurship:
Gespeichert in:
| Beteiligte Personen: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2017
|
| Ausgabe: | Second edition |
| Schlagwörter: | |
| Links: | https://ebookcentral.proquest.com/lib/munchentech/detail.action?docID=4694360 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029428465&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Beschreibung: | Includes bibliographical references and index |
| Umfang: | 1 Online-Ressource Illustrationen, Diagramme, Karten |
| ISBN: | 9781315684826 9781317410324 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV044020954 | ||
| 003 | DE-604 | ||
| 005 | 20211005 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 170130s2017 xxka||| o|||| 00||| eng d | ||
| 020 | |a 9781315684826 |c (ebk) |9 978-1-315-68482-6 | ||
| 020 | |a 9781317410324 |c Online |9 9781317410324 | ||
| 035 | |a (OCoLC)970818722 | ||
| 035 | |a (DE-599)BVBBV044020954 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c GB | ||
| 049 | |a DE-91 | ||
| 084 | |a QP 230 |0 (DE-625)141847: |2 rvk | ||
| 084 | |a QP 380 |0 (DE-625)141875: |2 rvk | ||
| 084 | |a WIR 531f |2 stub | ||
| 100 | 1 | |a Read, Stuart |e Verfasser |0 (DE-588)1020740442 |4 aut | |
| 245 | 1 | 0 | |a Effectual entrepreneurship |c Stuart Read, Saras Sarasvathy, Nick Dew and Robert Wiltbank |
| 250 | |a Second edition | ||
| 264 | 1 | |a London ; New York |b Routledge, Taylor & Francis Group |c 2017 | |
| 300 | |a 1 Online-Ressource |b Illustrationen, Diagramme, Karten | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 0 | 7 | |a Unternehmensgründung |0 (DE-588)4078599-3 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Unternehmensgründung |0 (DE-588)4078599-3 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Sarasvathy, Saras D. |d 1959- |e Verfasser |0 (DE-588)139052135 |4 aut | |
| 700 | 1 | |a Dew, Nick |e Verfasser |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Hardcover |z 978-1-138-92377-5 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 978-1-138-92378-2 |
| 856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029428465&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 912 | |a ZDB-26-MYL | ||
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-029428465 | |
| 966 | e | |u https://ebookcentral.proquest.com/lib/munchentech/detail.action?docID=4694360 |l DE-91 |p ZDB-26-MYL |q TUM_Einzelkauf |x Aggregator |3 Volltext | |
Datensatz im Suchindex
| DE-BY-TUM_katkey | 2250027 |
|---|---|
| _version_ | 1821935495287930880 |
| adam_text | Titel: Effectual entrepreneurship
Autor: Read, Stuart
Jahr: 2017
Acknowledgments
Introduction: The science of entrepreneurship
How to use this book
vii
ix
xi
PART 1
What we know about entrepreneurs and
entrepreneurship 1
1 Roadmaps, myths, and the Bahamas 2
2 Good ideas are everywhere 11
3 Most ventures require little startup capital 20
4 Fail cheap and learn quickly 29
5 The plunge doesn t have to be a plunge at all 45
PART II
How (expert) entrepreneurs think 57
6 Prediction, risk, and uncertainty 58
7 Opportunities are created as well as discovered 72
8 Managing uncertainty through control 82
9 The effectual logic of expert entrepreneurs 95
PART III
The nuts and bolts of venturing:
Effectuation in action 109
10 The bird-in-hand principle: Start with what you have 110
11 Transforming means into something valuable 124
12 The affordable loss principle: Risk little, fail cheap 136
13 Using slack for bootstrap financing 149
14 The crazy quilt principle: Form partnerships 158
15 Asking potential partners to make commitments 167
16 The lemonade principle: Leverage surprise 180
17 Putting it together: The effectuation process 194
PART IV
I am an entrepreneur now: How far can I go? 201
18 Ownership, equity, and control: Manage stakeholders 203
19 Business plans and business models 221
20 The venture grows up: Create an entrepreneurial culture 237
PART V
Applications of effectuation 251
21 Brand as venture identity: Marketing you 252
22 Technology 265
23 Entrepreneurship as a technology for social change 277
Conclusion 289
Directory of Practically Speaking sections by topic 291
Image acknowledgments 295
Bibliography 297
Index 304
|
| any_adam_object | 1 |
| author | Read, Stuart Sarasvathy, Saras D. 1959- Dew, Nick |
| author_GND | (DE-588)1020740442 (DE-588)139052135 |
| author_facet | Read, Stuart Sarasvathy, Saras D. 1959- Dew, Nick |
| author_role | aut aut aut |
| author_sort | Read, Stuart |
| author_variant | s r sr s d s sd sds n d nd |
| building | Verbundindex |
| bvnumber | BV044020954 |
| classification_rvk | QP 230 QP 380 |
| classification_tum | WIR 531f |
| collection | ZDB-26-MYL |
| ctrlnum | (OCoLC)970818722 (DE-599)BVBBV044020954 |
| discipline | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01989nam a2200457 c 4500</leader><controlfield tag="001">BV044020954</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20211005 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">170130s2017 xxka||| o|||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781315684826</subfield><subfield code="c">(ebk)</subfield><subfield code="9">978-1-315-68482-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781317410324</subfield><subfield code="c">Online</subfield><subfield code="9">9781317410324</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)970818722</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV044020954</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxk</subfield><subfield code="c">GB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 230</subfield><subfield code="0">(DE-625)141847:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 380</subfield><subfield code="0">(DE-625)141875:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 531f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Read, Stuart</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1020740442</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Effectual entrepreneurship</subfield><subfield code="c">Stuart Read, Saras Sarasvathy, Nick Dew and Robert Wiltbank</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">Second edition</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London ; New York</subfield><subfield code="b">Routledge, Taylor & Francis Group</subfield><subfield code="c">2017</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource</subfield><subfield code="b">Illustrationen, Diagramme, Karten</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmensgründung</subfield><subfield code="0">(DE-588)4078599-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Unternehmensgründung</subfield><subfield code="0">(DE-588)4078599-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Sarasvathy, Saras D.</subfield><subfield code="d">1959-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)139052135</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Dew, Nick</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, Hardcover</subfield><subfield code="z">978-1-138-92377-5</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, Paperback</subfield><subfield code="z">978-1-138-92378-2</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">HBZ Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029428465&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-26-MYL</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029428465</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/munchentech/detail.action?docID=4694360</subfield><subfield code="l">DE-91</subfield><subfield code="p">ZDB-26-MYL</subfield><subfield code="q">TUM_Einzelkauf</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV044020954 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T17:51:30Z |
| institution | BVB |
| isbn | 9781315684826 9781317410324 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029428465 |
| oclc_num | 970818722 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM |
| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource Illustrationen, Diagramme, Karten |
| psigel | ZDB-26-MYL ZDB-26-MYL TUM_Einzelkauf |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Routledge, Taylor & Francis Group |
| record_format | marc |
| spellingShingle | Read, Stuart Sarasvathy, Saras D. 1959- Dew, Nick Effectual entrepreneurship Unternehmensgründung (DE-588)4078599-3 gnd |
| subject_GND | (DE-588)4078599-3 |
| title | Effectual entrepreneurship |
| title_auth | Effectual entrepreneurship |
| title_exact_search | Effectual entrepreneurship |
| title_full | Effectual entrepreneurship Stuart Read, Saras Sarasvathy, Nick Dew and Robert Wiltbank |
| title_fullStr | Effectual entrepreneurship Stuart Read, Saras Sarasvathy, Nick Dew and Robert Wiltbank |
| title_full_unstemmed | Effectual entrepreneurship Stuart Read, Saras Sarasvathy, Nick Dew and Robert Wiltbank |
| title_short | Effectual entrepreneurship |
| title_sort | effectual entrepreneurship |
| topic | Unternehmensgründung (DE-588)4078599-3 gnd |
| topic_facet | Unternehmensgründung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029428465&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT readstuart effectualentrepreneurship AT sarasvathysarasd effectualentrepreneurship AT dewnick effectualentrepreneurship |