Markenpolitik im Einzelhandel: Interaktionseffekte zwischen Herstellermarken und Retail Brands
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Deutsch |
| Veröffentlicht: |
Hamburg
Diplomica Verlag
2010
|
| Schlagwörter: | |
| Links: | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=793662 |
| Beschreibung: | Cover title Includes bibliographical references |
| Umfang: | 1 Online-Ressource (122 p.) |
| ISBN: | 9783836648875 3836648873 9783836698870 |
Internformat
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Datensatz im Suchindex
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| author | Wittig, Jan Wilhelm |
| author_facet | Wittig, Jan Wilhelm |
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| discipline | Wirtschaftswissenschaften |
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| id | DE-604.BV043059563 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T17:26:50Z |
| institution | BVB |
| isbn | 9783836648875 3836648873 9783836698870 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028483755 |
| oclc_num | 754716343 |
| open_access_boolean | |
| physical | 1 Online-Ressource (122 p.) |
| psigel | ZDB-4-EBA |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Diplomica Verlag |
| record_format | marc |
| spelling | Wittig, Jan Wilhelm Verfasser aut Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands Jan Wilhelm Wittig Hamburg Diplomica Verlag 2010 1 Online-Ressource (122 p.) txt rdacontent c rdamedia cr rdacarrier Cover title Includes bibliographical references Branding (Marketing) fast Retail trade fast BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Reference bisacsh BUSINESS & ECONOMICS / Skills bisacsh Wirtschaft Branding (Marketing) Retail trade http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=793662 Aggregator Volltext |
| spellingShingle | Wittig, Jan Wilhelm Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands Branding (Marketing) fast Retail trade fast BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Reference bisacsh BUSINESS & ECONOMICS / Skills bisacsh Wirtschaft Branding (Marketing) Retail trade |
| title | Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands |
| title_auth | Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands |
| title_exact_search | Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands |
| title_full | Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands Jan Wilhelm Wittig |
| title_fullStr | Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands Jan Wilhelm Wittig |
| title_full_unstemmed | Markenpolitik im Einzelhandel Interaktionseffekte zwischen Herstellermarken und Retail Brands Jan Wilhelm Wittig |
| title_short | Markenpolitik im Einzelhandel |
| title_sort | markenpolitik im einzelhandel interaktionseffekte zwischen herstellermarken und retail brands |
| title_sub | Interaktionseffekte zwischen Herstellermarken und Retail Brands |
| topic | Branding (Marketing) fast Retail trade fast BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Reference bisacsh BUSINESS & ECONOMICS / Skills bisacsh Wirtschaft Branding (Marketing) Retail trade |
| topic_facet | Branding (Marketing) Retail trade BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Reference BUSINESS & ECONOMICS / Skills Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=793662 |
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