Exploring the new marketing: study guide, selected readings, case incidents, and other exercises
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY
Macmillan [u.a.]
1976
|
| Physical Description: | X, 220 S. |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV042879107 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t| | ||
| 008 | 150918s1976 xx |||| 00||| eng d | ||
| 035 | |a (OCoLC)246104688 | ||
| 035 | |a (DE-599)GBV253698537 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-188 | ||
| 082 | 0 | |a 658.8 | |
| 100 | 1 | |a Fulmer, Robert M. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Exploring the new marketing |b study guide, selected readings, case incidents, and other exercises |c Robert M. Fulmer ; Roger A. Strang |
| 264 | 1 | |a New York, NY |b Macmillan [u.a.] |c 1976 | |
| 300 | |a X, 220 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 700 | 1 | |a Strang, Roger A. |e Verfasser |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-028308042 | |
Record in the Search Index
| _version_ | 1818980867038511105 |
|---|---|
| any_adam_object | |
| author | Fulmer, Robert M. Strang, Roger A. |
| author_facet | Fulmer, Robert M. Strang, Roger A. |
| author_role | aut aut |
| author_sort | Fulmer, Robert M. |
| author_variant | r m f rm rmf r a s ra ras |
| building | Verbundindex |
| bvnumber | BV042879107 |
| ctrlnum | (OCoLC)246104688 (DE-599)GBV253698537 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00800nam a2200265 c 4500</leader><controlfield tag="001">BV042879107</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">150918s1976 xx |||| 00||| eng d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)246104688</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)GBV253698537</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-188</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Fulmer, Robert M.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Exploring the new marketing</subfield><subfield code="b">study guide, selected readings, case incidents, and other exercises</subfield><subfield code="c">Robert M. Fulmer ; Roger A. Strang</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York, NY</subfield><subfield code="b">Macmillan [u.a.]</subfield><subfield code="c">1976</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">X, 220 S.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Strang, Roger A.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028308042</subfield></datafield></record></collection> |
| id | DE-604.BV042879107 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T17:22:14Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028308042 |
| oclc_num | 246104688 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | X, 220 S. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Macmillan [u.a.] |
| record_format | marc |
| spelling | Fulmer, Robert M. Verfasser aut Exploring the new marketing study guide, selected readings, case incidents, and other exercises Robert M. Fulmer ; Roger A. Strang New York, NY Macmillan [u.a.] 1976 X, 220 S. txt rdacontent n rdamedia nc rdacarrier Strang, Roger A. Verfasser aut |
| spellingShingle | Fulmer, Robert M. Strang, Roger A. Exploring the new marketing study guide, selected readings, case incidents, and other exercises |
| title | Exploring the new marketing study guide, selected readings, case incidents, and other exercises |
| title_auth | Exploring the new marketing study guide, selected readings, case incidents, and other exercises |
| title_exact_search | Exploring the new marketing study guide, selected readings, case incidents, and other exercises |
| title_full | Exploring the new marketing study guide, selected readings, case incidents, and other exercises Robert M. Fulmer ; Roger A. Strang |
| title_fullStr | Exploring the new marketing study guide, selected readings, case incidents, and other exercises Robert M. Fulmer ; Roger A. Strang |
| title_full_unstemmed | Exploring the new marketing study guide, selected readings, case incidents, and other exercises Robert M. Fulmer ; Roger A. Strang |
| title_short | Exploring the new marketing |
| title_sort | exploring the new marketing study guide selected readings case incidents and other exercises |
| title_sub | study guide, selected readings, case incidents, and other exercises |
| work_keys_str_mv | AT fulmerrobertm exploringthenewmarketingstudyguideselectedreadingscaseincidentsandotherexercises AT strangrogera exploringthenewmarketingstudyguideselectedreadingscaseincidentsandotherexercises |