Social media mining: an introduction
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| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY
Cambridge University Press
2014
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| Subjects: | |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028053462&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Physical Description: | XVI, 320 S. graph. Darst. |
| ISBN: | 9781107018853 |
Staff View
MARC
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| 650 | 4 | |a Social media / Research | |
| 650 | 4 | |a Behavioral assessment / Data processing | |
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Record in the Search Index
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| adam_text | Contents
Preface page xi
Acknowledgments xv
1 Introduction I
1.1 What is Social Media Mining 1
1.2 New Challenges for Mining 2
1.3 Book Overview and Reader’s Guide 3
1.4 Summary 6
l .5 Bibliographic Notes 7
1.6 Exercises 8
Part I Essentials
2 Graph Essentials 13
2.1 Graph Basics 14
2.2 Graph Representation 18
2.3 Types of Graphs 20
2.4 Connectivity in Graphs 22
2.5 Special Graphs 26
2.6 Graph Algorithms 31
2.7 Summary 46
2.8 Bibliographic Notes 47
2.9 Exercises 48
3 Network Measures 51
3.1 Centrality 52
3.2 Transitivity and Reciprocity 64
3.3 Balance and Status 69
3.4 Similarity 71
3.5 Summary 76
vii
Contents
viii
3.6 Bibliographie Notes 77
3.7 Exercises 78
4 Network Models 80
4.1 Properties of Real-World Networks 80
4.2 Random Graphs 84
4.3 Small-World Model 93
4.4 Preferential Attachment Model 97
4.5 Summary 101
4.6 Bibliographic Notes 102
4.7 Exercises 103
5 Data Mining Essentials 105
5.1 Data 106
5.2 Data Preprocessing 111
5.3 Data Mining Algorithms 113
5.4 Supervised Learning 113
5.5 Unsupervised Learning 127
5.6 Summary 133
5.7 Bibliographic Notes 134
5.8 Exercises 135
Part II Communities and Interactions
6 Community Analysis 141
6.1 Community Detection 144
6.2 Community Evolution 161
6.3 Community Evaluation 168
6.4 Summary 174
6.5 Bibliographic Notes 175
6.6 Exercises 176
7 Information Diffusion in Social Media 179
7.1 Herd Behavior 181
7.2 Information Cascades 186
7.3 Diffusion of Innovations 193
7.4 Epidemics 200
7.5 Summary 209
7.6 Bibliographic Notes 210
7.7 Exercises 212
Contents ix
Part III Applications
8 Influence and Homophily 217
8.1 Measuring Assortativity 218
8.2 Influence 225
8.3 Homophily 234
8.4 Distinguishing Influence and Homophily 236
8.5 Summary 240
8.6 Bibliographic Notes 241
8.7 Exercises 242
9 Recommendation in Social Media 245
9.1 Challenges 246
9.2 Classical Recommendation Algorithms 247
9.3 Recommendation Using Social Context 258
9.4 Evaluating Recommendations 263
9.5 Summary 267
9.6 Bibliographic Notes 268
9.7 Exercises 269
10 Behavior Analytics 271
10.1 Individual Behavior 271
10.2 Collective Behavior 283
10.3 Summary 290
10.4 Bibliographic Notes 291
10.5 Exercises 292
Notes 295
Bibliography 299
Index 315
|
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| discipline | Informatik Wirtschaftswissenschaften |
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| isbn | 9781107018853 |
| language | English |
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| physical | XVI, 320 S. graph. Darst. |
| publishDate | 2014 |
| publishDateSearch | 2014 |
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| publisher | Cambridge University Press |
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| spellingShingle | Zafarani, Reza 1983- Abbasi, Mohammad Ali 1975- Liu, Huan 1958- Social media mining an introduction Datenverarbeitung Data mining Social media / Research Behavioral assessment / Data processing Webometrics |
| title | Social media mining an introduction |
| title_auth | Social media mining an introduction |
| title_exact_search | Social media mining an introduction |
| title_full | Social media mining an introduction Reza Zafarani ; Mohammad Ali Abbasi ; Huan Liu |
| title_fullStr | Social media mining an introduction Reza Zafarani ; Mohammad Ali Abbasi ; Huan Liu |
| title_full_unstemmed | Social media mining an introduction Reza Zafarani ; Mohammad Ali Abbasi ; Huan Liu |
| title_short | Social media mining |
| title_sort | social media mining an introduction |
| title_sub | an introduction |
| topic | Datenverarbeitung Data mining Social media / Research Behavioral assessment / Data processing Webometrics |
| topic_facet | Datenverarbeitung Data mining Social media / Research Behavioral assessment / Data processing Webometrics |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028053462&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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