Verfügbarkeit: Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference:

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Bibliographische Detailangaben
Beteilige Person:	Malhotra, Naresh K. (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	Englisch
Veröffentlicht:	Cham Springer International Publishing 2015
Schriftenreihe:	Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Schlagwörter:	Wirtschaft Economics Marketing Konferenzschrift > 1986 > Anaheim Calif.
Links:	https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 https://doi.org/10.1007/978-3-319-11101-8 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027736604&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027736604&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA
Umfang:	1 Online-Ressource (XXIX, 497 p)
ISBN:	9783319111018
ISSN:	2363-6165
DOI:	10.1007/978-3-319-11101-8

Internformat

MARC


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Datensatz im Suchindex

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adam_text	PROCEEDINGS OF THE 1986 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE / : 2015 TABLE OF CONTENTS / INHALTSVERZEICHNIS CUSTOMER BEHAVIOR INTERNATIONAL MARKETING MARKETING EDUCATION MARKETING MANAGEMENT MARKETING OF SERVICES RESEARCH METHODOLOGY SALES MANAGEMENT AND INDUSTRIAL MARKETING RESEARCH IN PROGRESS COMPETITIVE SESSION PAPERS ADDENDUM DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. PROCEEDINGS OF THE 1986 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE / : 2015 ABSTRACT / INHALTSTEXT FOUNDED IN 1971, THE ACADEMY OF MARKETING SCIENCE IS AN INTERNATIONAL ORGANIZATION DEDICATED TO PROMOTING TIMELY EXPLORATIONS OF PHENOMENA RELATED TO THE SCIENCE OF MARKETING IN THEORY, RESEARCH, AND PRACTICE. AMONG ITS SERVICES TO MEMBERS AND THE COMMUNITY AT LARGE, THE ACADEMY OFFERS CONFERENCES, CONGRESSES AND SYMPOSIA THAT ATTRACT DELEGATES FROM AROUND THE WORLD. PRESENTATIONS FROM THESE EVENTS ARE PUBLISHED IN THIS PROCEEDINGS SERIES, WHICH OFFERS A COMPREHENSIVE ARCHIVE OF VOLUMES REFLECTING THE EVOLUTION OF THE FIELD. VOLUMES DELIVER CUTTING-EDGE RESEARCH AND INSIGHTS, COMPLIMENTING THE ACADEMY’S FLAGSHIP JOURNALS, THE JOURNAL OF THE ACADEMY OF MARKETING SCIENCE (JAMS) AND AMS REVIEW. VOLUMES ARE EDITED BY LEADING SCHOLARS AND PRACTITIONERS ACROSS A WIDE RANGE OF SUBJECT AREAS IN MARKETING SCIENCE. THIS VOLUME INCLUDES THE FULL PROCEEDINGS FROM THE 1986 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE HELD IN ANAHEIM, CALIFORNIA. DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
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discipline	Wirtschaftswissenschaften
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open_access_boolean
owner	DE-473 DE-BY-UBG DE-739 DE-92 DE-2070s DE-703 DE-634 DE-Aug4 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-859 DE-1043 DE-1046 DE-M347 DE-573 DE-1049 DE-824 DE-860 DE-898 DE-BY-UBR DE-861 DE-1051 DE-706
owner_facet	DE-473 DE-BY-UBG DE-739 DE-92 DE-2070s DE-703 DE-634 DE-Aug4 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-859 DE-1043 DE-1046 DE-M347 DE-573 DE-1049 DE-824 DE-860 DE-898 DE-BY-UBR DE-861 DE-1051 DE-706
physical	1 Online-Ressource (XXIX, 497 p)
psigel	ZDB-2-SBE
publishDate	2015
publishDateSearch	2015
publishDateSort	2015
publisher	Springer International Publishing
record_format	marc
series2	Developments in Marketing Science: Proceedings of the Academy of Marketing Science
spellingShingle	Malhotra, Naresh K. Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference Wirtschaft Economics Marketing Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4037589-4 (DE-588)1071861417
title	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
title_auth	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
title_exact_search	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
title_full	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference edited by Naresh K. Malhotra
title_fullStr	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference edited by Naresh K. Malhotra
title_full_unstemmed	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference edited by Naresh K. Malhotra
title_short	Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
title_sort	proceedings of the 1986 academy of marketing science ams annual conference
topic	Wirtschaft Economics Marketing Marketing (DE-588)4037589-4 gnd
topic_facet	Wirtschaft Economics Marketing Konferenzschrift 1986 Anaheim Calif.
url	https://doi.org/10.1007/978-3-319-11101-8 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027736604&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027736604&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT malhotranareshk proceedingsofthe1986academyofmarketingscienceamsannualconference

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