Managing the China challenge how to achieve corporate success in the People's Republic - Lieberthal, Kenneth (Brookings Institution Press, 2011)
Includes bibliographical references (p. 133-141) and index
Where China wants to go -- Growth drivers and constraints -- The operating environment -- Necessary changes in MNC strategy -- Managing risks -- Looking to the future
"Summarizes key challenges businesses face in doing business in China; discusses the roles of the state, including the Communist Party, and local officials in business ventures; and frames issues related to corporate strategy such as branding, human resources, government relations, product development, marketing, corporate social responsibility, and risk mitigation"--Provided by publisher
Keywords: Multinationales Unternehmen; Wirtschaftspolitik; International business enterprises / China; Business planning / China; Globalisierung; Unternehmenserfolg; Internationale Politik; Wirtschaftsentwicklung; China / Commercial policy; China / Economic policy / 2000-; China; Aufsatzsammlung