Availability: Running lean | Technische Universität München

Running lean: iterate from plan A to a plan that works

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Bibliographic Details
Main Author:	Maurya, Ash (Author)
Format:	Book
Language:	English
Published:	Beijing ; Sebastopol, Calif. [u.a.] O'Reilly 2012
Edition:	2. ed.
Subjects:	Geschäftsplan Innovationsmanagement Unternehmensgründung
Links:	http://deposit.dnb.de/cgi-bin/dokserv?id=3950037&prov=M&dok_var=1&dok_ext=htm http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024958971&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Physical Description:	XXVIII, 207 S. Ill., graph. Darst.
ISBN:	9781449305178 1449305172

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MARC


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Record in the Search Index

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adam_text	Titel: Running lean Autor: Maurya, Ash Jahr: 2012 Contents Foreword.............................XIII Preface.............................XVII Introduction..........................XXI PART1:ROADMAP Chapter 7 Meta-Principles..........................3 Chapter 2 Running Lean Illustrated...................15 PART 2: DOCUMENT YOUR PLAN A Chapter 3 Create Your Lean Canvas...................23 PART 3: IDENTIFY THE RISKIEST PARTS OF YOUR PLAN Chapter 4 Prioritize Where to Start...................49 Chapters Get Ready to Experiment..................57 PART 4: SYSTEMATICALLY TEST YOUR PLAN STAGE ONE: Understand Problem Chapter 6 Get Ready to Interview Customers............71 Chapter 7 The Problem Interview....................81 STAGE TWO: Define Solution Chapter 8 The Solution Interview....................95 Chapter 9 Get to Release 1.0......................111 STAGE THREE: Validate Qualitatively Chapter 10 Get Ready to Measure...................121 Chapter 11 The MVP Interview......................127 Chapter 12 Validate Customer Lifecycle................135 STAGE FOUR: Verify Quantitatively Chapter 13 Don t Be a Feature Pusher.................145 Chapter 14 Measure Product/Market Fit...............155 Chapter 15 Conclusion...........................169 Appendix Bonus Material........................173 Index..............................197
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spellingShingle	Maurya, Ash Running lean iterate from plan A to a plan that works Geschäftsplan (DE-588)4156961-1 gnd Innovationsmanagement (DE-588)4161817-8 gnd Unternehmensgründung (DE-588)4078599-3 gnd
subject_GND	(DE-588)4156961-1 (DE-588)4161817-8 (DE-588)4078599-3
title	Running lean iterate from plan A to a plan that works
title_auth	Running lean iterate from plan A to a plan that works
title_exact_search	Running lean iterate from plan A to a plan that works
title_full	Running lean iterate from plan A to a plan that works Ash Maurya
title_fullStr	Running lean iterate from plan A to a plan that works Ash Maurya
title_full_unstemmed	Running lean iterate from plan A to a plan that works Ash Maurya
title_short	Running lean
title_sort	running lean iterate from plan a to a plan that works
title_sub	iterate from plan A to a plan that works
topic	Geschäftsplan (DE-588)4156961-1 gnd Innovationsmanagement (DE-588)4161817-8 gnd Unternehmensgründung (DE-588)4078599-3 gnd
topic_facet	Geschäftsplan Innovationsmanagement Unternehmensgründung
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