Martin, R. L. (2009). The design of business: Why design thinking is the next competitive advantage. Harvard Business Press.
Chicago Style (17th ed.) CitationMartin, Roger L. The Design of Business: Why Design Thinking Is the Next Competitive Advantage. Boston, Mass: Harvard Business Press, 2009.
MLA (9th ed.) CitationMartin, Roger L. The Design of Business: Why Design Thinking Is the Next Competitive Advantage. Harvard Business Press, 2009.
Warning: These citations may not always be 100% accurate.