Relationship marketing in sports:
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Bibliographic Details
Main Authors: Bühler, André (Author), Nufer, Gerd 1970- (Author)
Format: Book
Language:English
Published: Amsterdam [u.a.] Butterworth-Heinemann 2010
Edition:1. ed.
Series:Sports marketing series
Subjects:
Item Description:Literaturverz. S. 185 - 193
Physical Description:X, 198 S. Ill., graph. Darst.
ISBN:9780750684958
ISSN:Sport Management