Verfügbarkeit: Green to gold | Technische Universität München

Green to gold: how smart companies use environmental strategy to innovate, create value, and build competitive advantage

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Bibliographische Detailangaben
Beteilige Person:	Esty, Daniel C. 1959- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Hoboken, NJ Wiley 2009
Ausgabe:	1. publ., [rev. and updated]
Schlagwörter:	Umwelt Unternehmen Industrial management > Environmental aspects Corporations > Environmental aspects Business enterprises > Environmental aspects Wettbewerbsvorteil Multinationales Unternehmen Umweltbewusstsein Umweltbezogenes Management
Links:	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017542153&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Beschreibung:	Includes bibliographical references and index
Umfang:	XXV, 380 S. graph. Darst.
ISBN:	9780470393741

Internformat

MARC


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Datensatz im Suchindex

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adam_text	Contents Preface to the Paperback Edition, xi Preface, xix Acknowledgments, xxiii Introduction: The Environmental Lens, ι Part One Preparing for a New World 1 Eco-Advantage, 7 Issues and opportunities for business in an environmentally sensitive world 2 Natural Drivers of the Green Wave, ţ ι Environmental problems and how they shape markets 3 Who s Behind the Green Wave?, 65 Stakeholders and the power they wield ix χ Contents Part Two Strategies for Building Eco-Advantage 4 Managing the Downside, 105 Green-to-Gold Plays to reduce cost and risk 5 Building the Upside, 122 Green-to-Gold Plays to drive revenues and create intangible value Part Three What WaveRiders Do 6 The Eco-Advantage Mindset, 145 Looking through an environmental lens 7 Eco-Tracking, 166 Understanding your company s environmental footprint 8 Redesigning Your World, 195 Designing for the environment and greening the supply chain 9 Inspiring an Eco-Advantage Culture, 206 Creating an organizational focus on environmental stewardship Part Four Putting It All Together 10 Why Environmental Initiatives Fail, 235 Pitfalls to avoid on the way to Eco-Advantage 11 Taking Action, 260 Execution for sustained competitive advantage 12 Eco-Advantage Strategy, 2.81 Key Eco-Advantage plays, tools, and plans Appendix I: Additional Resources, 305 Appendix II: Methodological Overview, ţii Appendix III: Frequently Asked Questions, 317 Notes,* 323 Index, 353 * References are not noted in the text but are shown by page number and key words beginning after the Appendixes.
any_adam_object	1
author	Esty, Daniel C. 1959-
author_GND	(DE-588)171288432 (DE-588)139308164
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ctrlnum	(OCoLC)233544890 (DE-599)BVBBV035485684
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dewey-tens	650 - Management and auxiliary services
discipline	Allgemeines Wirtschaftswissenschaften Geographie
edition	1. publ., [rev. and updated]
format	Book
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id	DE-604.BV035485684
illustrated	Illustrated
indexdate	2024-12-20T13:36:07Z
institution	BVB
isbn	9780470393741
language	English
lccn	2008045557
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-017542153
oclc_num	233544890
open_access_boolean
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physical	XXV, 380 S. graph. Darst.
publishDate	2009
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spellingShingle	Esty, Daniel C. 1959- Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage Umwelt Unternehmen Industrial management Environmental aspects Corporations Environmental aspects Business enterprises Environmental aspects Wettbewerbsvorteil (DE-588)4219652-8 gnd Unternehmen (DE-588)4061963-1 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Umweltbewusstsein (DE-588)4078517-8 gnd Umweltbezogenes Management (DE-588)4201709-9 gnd
subject_GND	(DE-588)4219652-8 (DE-588)4061963-1 (DE-588)4075092-9 (DE-588)4078517-8 (DE-588)4201709-9
title	Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage
title_auth	Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage
title_exact_search	Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage
title_full	Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage Daniel C. Esty ; Andrew S. Winston
title_fullStr	Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage Daniel C. Esty ; Andrew S. Winston
title_full_unstemmed	Green to gold how smart companies use environmental strategy to innovate, create value, and build competitive advantage Daniel C. Esty ; Andrew S. Winston
title_short	Green to gold
title_sort	green to gold how smart companies use environmental strategy to innovate create value and build competitive advantage
title_sub	how smart companies use environmental strategy to innovate, create value, and build competitive advantage
topic	Umwelt Unternehmen Industrial management Environmental aspects Corporations Environmental aspects Business enterprises Environmental aspects Wettbewerbsvorteil (DE-588)4219652-8 gnd Unternehmen (DE-588)4061963-1 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd Umweltbewusstsein (DE-588)4078517-8 gnd Umweltbezogenes Management (DE-588)4201709-9 gnd
topic_facet	Umwelt Unternehmen Industrial management Environmental aspects Corporations Environmental aspects Business enterprises Environmental aspects Wettbewerbsvorteil Multinationales Unternehmen Umweltbewusstsein Umweltbezogenes Management
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017542153&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT estydanielc greentogoldhowsmartcompaniesuseenvironmentalstrategytoinnovatecreatevalueandbuildcompetitiveadvantage AT winstonandrews greentogoldhowsmartcompaniesuseenvironmentalstrategytoinnovatecreatevalueandbuildcompetitiveadvantage

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