Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
London
Random House
2007
|
| Schlagwörter: | |
| Umfang: | XII, 244 S. graph. Darst. |
| ISBN: | 9781844138517 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV035051118 | ||
| 003 | DE-604 | ||
| 005 | 20170919 | ||
| 007 | t| | ||
| 008 | 080912s2007 xxud||| |||| 00||| eng d | ||
| 020 | |a 9781844138517 |9 978-1-8441-3851-7 | ||
| 035 | |a (OCoLC)77797265 | ||
| 035 | |a (DE-599)BVBBV035051118 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-19 | ||
| 050 | 0 | |a HF5415.127 | |
| 082 | 0 | |a 658.802 |2 22 | |
| 082 | 0 | |a 658.8/02 | |
| 084 | |a CW 7500 |0 (DE-625)19206: |2 rvk | ||
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Anderson, Chris |d 1961- |e Verfasser |0 (DE-588)132786168 |4 aut | |
| 245 | 1 | 0 | |a The long tail |b how endless choice is creating unlimited demand |c Chris Anderson |
| 264 | 1 | |a London |b Random House |c 2007 | |
| 300 | |a XII, 244 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Market segmentation | |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Marketing |x Technological innovations | |
| 650 | 0 | 7 | |a Wirtschaftstheorie |0 (DE-588)4079351-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Angebot |0 (DE-588)4001997-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Nachfrage |0 (DE-588)4041036-5 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 0 | 1 | |a Marktforschung |0 (DE-588)4037630-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Angebot |0 (DE-588)4001997-4 |D s |
| 689 | 1 | 1 | |a Nachfrage |0 (DE-588)4041036-5 |D s |
| 689 | 1 | 2 | |a Wirtschaftstheorie |0 (DE-588)4079351-5 |D s |
| 689 | 1 | |5 DE-604 | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-016719797 | |
Datensatz im Suchindex
| _version_ | 1818965560141021184 |
|---|---|
| any_adam_object | |
| author | Anderson, Chris 1961- |
| author_GND | (DE-588)132786168 |
| author_facet | Anderson, Chris 1961- |
| author_role | aut |
| author_sort | Anderson, Chris 1961- |
| author_variant | c a ca |
| building | Verbundindex |
| bvnumber | BV035051118 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.127 |
| callnumber-search | HF5415.127 |
| callnumber-sort | HF 45415.127 |
| callnumber-subject | HF - Commerce |
| classification_rvk | CW 7500 QP 650 |
| ctrlnum | (OCoLC)77797265 (DE-599)BVBBV035051118 |
| dewey-full | 658.802 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 658.8/02 |
| dewey-search | 658.802 658.8/02 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Psychologie Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01707nam a2200505 c 4500</leader><controlfield tag="001">BV035051118</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20170919 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">080912s2007 xxud||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781844138517</subfield><subfield code="9">978-1-8441-3851-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)77797265</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV035051118</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-19</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.127</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.802</subfield><subfield code="2">22</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/02</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">CW 7500</subfield><subfield code="0">(DE-625)19206:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Anderson, Chris</subfield><subfield code="d">1961-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)132786168</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">The long tail</subfield><subfield code="b">how endless choice is creating unlimited demand</subfield><subfield code="c">Chris Anderson</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London</subfield><subfield code="b">Random House</subfield><subfield code="c">2007</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XII, 244 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Market segmentation</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield><subfield code="x">Technological innovations</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Wirtschaftstheorie</subfield><subfield code="0">(DE-588)4079351-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Angebot</subfield><subfield code="0">(DE-588)4001997-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Nachfrage</subfield><subfield code="0">(DE-588)4041036-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marktforschung</subfield><subfield code="0">(DE-588)4037630-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Angebot</subfield><subfield code="0">(DE-588)4001997-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Nachfrage</subfield><subfield code="0">(DE-588)4041036-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="2"><subfield code="a">Wirtschaftstheorie</subfield><subfield code="0">(DE-588)4079351-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-016719797</subfield></datafield></record></collection> |
| id | DE-604.BV035051118 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:18:57Z |
| institution | BVB |
| isbn | 9781844138517 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-016719797 |
| oclc_num | 77797265 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM |
| owner_facet | DE-19 DE-BY-UBM |
| physical | XII, 244 S. graph. Darst. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Random House |
| record_format | marc |
| spelling | Anderson, Chris 1961- Verfasser (DE-588)132786168 aut The long tail how endless choice is creating unlimited demand Chris Anderson London Random House 2007 XII, 244 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie (DE-588)4079351-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 gnd rswk-swf Angebot (DE-588)4001997-4 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Nachfrage (DE-588)4041036-5 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s Marktforschung (DE-588)4037630-8 s DE-604 Angebot (DE-588)4001997-4 s Nachfrage (DE-588)4041036-5 s Wirtschaftstheorie (DE-588)4079351-5 s |
| spellingShingle | Anderson, Chris 1961- The long tail how endless choice is creating unlimited demand Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie (DE-588)4079351-5 gnd Marktforschung (DE-588)4037630-8 gnd Angebot (DE-588)4001997-4 gnd Online-Marketing (DE-588)7706419-7 gnd Nachfrage (DE-588)4041036-5 gnd |
| subject_GND | (DE-588)4079351-5 (DE-588)4037630-8 (DE-588)4001997-4 (DE-588)7706419-7 (DE-588)4041036-5 |
| title | The long tail how endless choice is creating unlimited demand |
| title_auth | The long tail how endless choice is creating unlimited demand |
| title_exact_search | The long tail how endless choice is creating unlimited demand |
| title_full | The long tail how endless choice is creating unlimited demand Chris Anderson |
| title_fullStr | The long tail how endless choice is creating unlimited demand Chris Anderson |
| title_full_unstemmed | The long tail how endless choice is creating unlimited demand Chris Anderson |
| title_short | The long tail |
| title_sort | the long tail how endless choice is creating unlimited demand |
| title_sub | how endless choice is creating unlimited demand |
| topic | Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie (DE-588)4079351-5 gnd Marktforschung (DE-588)4037630-8 gnd Angebot (DE-588)4001997-4 gnd Online-Marketing (DE-588)7706419-7 gnd Nachfrage (DE-588)4041036-5 gnd |
| topic_facet | Market segmentation Internet marketing Marketing Technological innovations Wirtschaftstheorie Marktforschung Angebot Online-Marketing Nachfrage |
| work_keys_str_mv | AT andersonchris thelongtailhowendlesschoiceiscreatingunlimiteddemand |