Strategic market planning: problems and analytical approaches
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
1979
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| Subjects: | |
| Physical Description: | XII, 527 S. graph. Darst. |
| ISBN: | 0138510490 |
Staff View
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Record in the Search Index
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| author | Abell, Derek F. 1938- Hammond, John S. 1937-2018 |
| author_GND | (DE-588)130086991 (DE-588)1326733311 |
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| author_sort | Abell, Derek F. 1938- |
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| building | Verbundindex |
| bvnumber | BV025891417 |
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| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV025891417 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T14:09:28Z |
| institution | BVB |
| isbn | 0138510490 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019137898 |
| oclc_num | 613257943 |
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| owner_facet | DE-11 |
| physical | XII, 527 S. graph. Darst. |
| publishDate | 1979 |
| publishDateSearch | 1979 |
| publishDateSort | 1979 |
| publisher | Prentice-Hall |
| record_format | marc |
| spelling | Abell, Derek F. 1938- Verfasser (DE-588)130086991 aut Strategic market planning problems and analytical approaches Derek F. Abell ; John S. Hammond Englewood Cliffs, NJ Prentice-Hall 1979 XII, 527 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Planung (DE-588)4046235-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 Strategisches Management (DE-588)4124261-0 s Marketingmanagement (DE-588)4168907-0 s Planung (DE-588)4046235-3 s Hammond, John S. 1937-2018 Verfasser (DE-588)1326733311 aut |
| spellingShingle | Abell, Derek F. 1938- Hammond, John S. 1937-2018 Strategic market planning problems and analytical approaches Planung (DE-588)4046235-3 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4046235-3 (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4124261-0 (DE-588)4522595-3 |
| title | Strategic market planning problems and analytical approaches |
| title_auth | Strategic market planning problems and analytical approaches |
| title_exact_search | Strategic market planning problems and analytical approaches |
| title_full | Strategic market planning problems and analytical approaches Derek F. Abell ; John S. Hammond |
| title_fullStr | Strategic market planning problems and analytical approaches Derek F. Abell ; John S. Hammond |
| title_full_unstemmed | Strategic market planning problems and analytical approaches Derek F. Abell ; John S. Hammond |
| title_short | Strategic market planning |
| title_sort | strategic market planning problems and analytical approaches |
| title_sub | problems and analytical approaches |
| topic | Planung (DE-588)4046235-3 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Planung Marketing Marketingmanagement Strategisches Management Fallstudiensammlung |
| work_keys_str_mv | AT abellderekf strategicmarketplanningproblemsandanalyticalapproaches AT hammondjohns strategicmarketplanningproblemsandanalyticalapproaches |