Understanding marketing:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
London [u.a.]
Prentice Hall
1998
|
| Schlagwörter: | |
| Umfang: | VII, 392 S. Ill. |
| ISBN: | 0134904672 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV024991227 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t| | ||
| 008 | 100417s1998 xx a||| |||| 00||| eng d | ||
| 020 | |a 0134904672 |9 0-13-490467-2 | ||
| 035 | |a (OCoLC)916947383 | ||
| 035 | |a (DE-599)BVBBV024991227 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-11 |a DE-188 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 0 | |a Davies Mark A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Understanding marketing |c Mark A. Davies |
| 264 | 1 | |a London [u.a.] |b Prentice Hall |c 1998 | |
| 300 | |a VII, 392 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-188 | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-019656607 | |
Datensatz im Suchindex
| _version_ | 1818969389557350400 |
|---|---|
| any_adam_object | |
| author | Davies Mark A. |
| author_facet | Davies Mark A. |
| author_role | aut |
| author_sort | Davies Mark A. |
| author_variant | d m a dma |
| building | Verbundindex |
| bvnumber | BV024991227 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)916947383 (DE-599)BVBBV024991227 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00873nam a2200301 c 4500</leader><controlfield tag="001">BV024991227</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">100417s1998 xx a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0134904672</subfield><subfield code="9">0-13-490467-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)916947383</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV024991227</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-11</subfield><subfield code="a">DE-188</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="0" ind2=" "><subfield code="a">Davies Mark A.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Understanding marketing</subfield><subfield code="c">Mark A. Davies</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London [u.a.]</subfield><subfield code="b">Prentice Hall</subfield><subfield code="c">1998</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">VII, 392 S.</subfield><subfield code="b">Ill.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-188</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-019656607</subfield></datafield></record></collection> |
| id | DE-604.BV024991227 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T14:19:49Z |
| institution | BVB |
| isbn | 0134904672 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019656607 |
| oclc_num | 916947383 |
| open_access_boolean | |
| owner | DE-11 DE-188 |
| owner_facet | DE-11 DE-188 |
| physical | VII, 392 S. Ill. |
| publishDate | 1998 |
| publishDateSearch | 1998 |
| publishDateSort | 1998 |
| publisher | Prentice Hall |
| record_format | marc |
| spelling | Davies Mark A. Verfasser aut Understanding marketing Mark A. Davies London [u.a.] Prentice Hall 1998 VII, 392 S. Ill. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-188 |
| spellingShingle | Davies Mark A. Understanding marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Understanding marketing |
| title_auth | Understanding marketing |
| title_exact_search | Understanding marketing |
| title_full | Understanding marketing Mark A. Davies |
| title_fullStr | Understanding marketing Mark A. Davies |
| title_full_unstemmed | Understanding marketing Mark A. Davies |
| title_short | Understanding marketing |
| title_sort | understanding marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT daviesmarka understandingmarketing |