Prince, M., & Silbert, I. A. (1982). Consumer Research for management decisions. Wiley.
Chicago Style (17th ed.) CitationPrince, Melvin, and Irene A. Silbert. Consumer Research for Management Decisions. New York [u.a.]: Wiley, 1982.
MLA (9th ed.) CitationPrince, Melvin, and Irene A. Silbert. Consumer Research for Management Decisions. Wiley, 1982.
Warning: These citations may not always be 100% accurate.