Internationale Unternehmensführung: Innovation, globale Effizienz, differenziertes Marketing
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Deutsch |
| Veröffentlicht: |
Frankfurt/Main <<[u.a.]>>
Campus-Verl.
1990
|
| Schlagwörter: | |
| Umfang: | 279 S. graph. Darst. |
| ISBN: | 3593343282 |
Internformat
MARC
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| 041 | 0 | |a ger | |
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| 100 | 1 | |a Bartlett, Christopher A. |e Verfasser |4 aut | |
| 240 | 1 | 0 | |a Managing across boarders |
| 245 | 1 | 0 | |a Internationale Unternehmensführung |b Innovation, globale Effizienz, differenziertes Marketing |c Christopher A. Bartlett ; Sumantra Ghoshal |
| 264 | 1 | |a Frankfurt/Main <<[u.a.]>> |b Campus-Verl. |c 1990 | |
| 300 | |a 279 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Internationales Management |0 (DE-588)4114040-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Management |0 (DE-588)4037278-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Multinationales Unternehmen |0 (DE-588)4075092-9 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Ghoshal, Sumantra |d 1948-2004 |e Verfasser |0 (DE-588)128529938 |4 aut | |
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Datensatz im Suchindex
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| author | Bartlett, Christopher A. Ghoshal, Sumantra 1948-2004 |
| author_GND | (DE-588)128529938 |
| author_facet | Bartlett, Christopher A. Ghoshal, Sumantra 1948-2004 |
| author_role | aut aut |
| author_sort | Bartlett, Christopher A. |
| author_variant | c a b ca cab s g sg |
| building | Verbundindex |
| bvnumber | BV024665081 |
| ctrlnum | (OCoLC)231056715 (DE-599)BVBBV024665081 |
| format | Book |
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| id | DE-604.BV024665081 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:50:22Z |
| institution | BVB |
| isbn | 3593343282 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018076124 |
| oclc_num | 231056715 |
| open_access_boolean | |
| owner | DE-83 |
| owner_facet | DE-83 |
| physical | 279 S. graph. Darst. |
| psigel | TUB-nve |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Campus-Verl. |
| record_format | marc |
| spelling | Bartlett, Christopher A. Verfasser aut Managing across boarders Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing Christopher A. Bartlett ; Sumantra Ghoshal Frankfurt/Main <<[u.a.]>> Campus-Verl. 1990 279 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationales Management (DE-588)4114040-0 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf Multinationales Unternehmen (DE-588)4075092-9 s Management (DE-588)4037278-9 s 1\p DE-604 Internationales Management (DE-588)4114040-0 s 2\p DE-604 Ghoshal, Sumantra 1948-2004 Verfasser (DE-588)128529938 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bartlett, Christopher A. Ghoshal, Sumantra 1948-2004 Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing Internationales Management (DE-588)4114040-0 gnd Management (DE-588)4037278-9 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| subject_GND | (DE-588)4114040-0 (DE-588)4037278-9 (DE-588)4075092-9 |
| title | Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing |
| title_alt | Managing across boarders |
| title_auth | Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing |
| title_exact_search | Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing |
| title_full | Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing Christopher A. Bartlett ; Sumantra Ghoshal |
| title_fullStr | Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing Christopher A. Bartlett ; Sumantra Ghoshal |
| title_full_unstemmed | Internationale Unternehmensführung Innovation, globale Effizienz, differenziertes Marketing Christopher A. Bartlett ; Sumantra Ghoshal |
| title_short | Internationale Unternehmensführung |
| title_sort | internationale unternehmensfuhrung innovation globale effizienz differenziertes marketing |
| title_sub | Innovation, globale Effizienz, differenziertes Marketing |
| topic | Internationales Management (DE-588)4114040-0 gnd Management (DE-588)4037278-9 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd |
| topic_facet | Internationales Management Management Multinationales Unternehmen |
| work_keys_str_mv | AT bartlettchristophera managingacrossboarders AT ghoshalsumantra managingacrossboarders AT bartlettchristophera internationaleunternehmensfuhrunginnovationglobaleeffizienzdifferenziertesmarketing AT ghoshalsumantra internationaleunternehmensfuhrunginnovationglobaleeffizienzdifferenziertesmarketing |