Consumer research for management decisions:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York, NY [u.a.]
Wiley
1982
|
| Series: | Ronald series on marketing management
|
| Subjects: | |
| Physical Description: | XIII, 210 S. graph. Darst. |
| ISBN: | 0471097152 |
Staff View
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Record in the Search Index
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| id | DE-604.BV024656598 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T13:50:16Z |
| institution | BVB |
| isbn | 0471097152 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-018067887 |
| oclc_num | 631114104 |
| open_access_boolean | |
| owner | DE-83 DE-188 |
| owner_facet | DE-83 DE-188 |
| physical | XIII, 210 S. graph. Darst. |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | Wiley |
| record_format | marc |
| series2 | Ronald series on marketing management |
| spelling | Prince, Melvin Verfasser aut Consumer research for management decisions Melvin Prince New York, NY [u.a.] Wiley 1982 XIII, 210 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Ronald series on marketing management Marktforschung (DE-588)4037630-8 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Marktforschung (DE-588)4037630-8 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Prince, Melvin Consumer research for management decisions Marktforschung (DE-588)4037630-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4062644-1 |
| title | Consumer research for management decisions |
| title_auth | Consumer research for management decisions |
| title_exact_search | Consumer research for management decisions |
| title_full | Consumer research for management decisions Melvin Prince |
| title_fullStr | Consumer research for management decisions Melvin Prince |
| title_full_unstemmed | Consumer research for management decisions Melvin Prince |
| title_short | Consumer research for management decisions |
| title_sort | consumer research for management decisions |
| topic | Marktforschung (DE-588)4037630-8 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Marktforschung Verbraucherverhalten |
| work_keys_str_mv | AT princemelvin consumerresearchformanagementdecisions |