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Bibliographic Details
Main Author:	Dowling, Grahame Robert (Author)
Format:	Book
Language:	English
Published:	Oxford [u.a.] Oxford Univ. Press 2002
Subjects:	Brand name products -- > Management Corporate image Corporations -- > Public relations -- > Case studies Betriebspsychologie Betriebssoziologie Öffentlichkeitsarbeit Marketing Kooperation Image Unternehmen Fallstudiensammlung
Physical Description:	XX, 299 S. graph. Darst.
ISBN:	0199252203

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spellingShingle	Dowling, Grahame Robert Creating corporate reputations Identity, image, and performance Brand name products -- Management Corporate image Corporations -- Public relations -- Case studies Betriebspsychologie (DE-588)4135098-4 gnd Betriebssoziologie (DE-588)4145064-4 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd Kooperation (DE-588)4032386-9 gnd Image (DE-588)4026574-2 gnd Unternehmen (DE-588)4061963-1 gnd
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title	Creating corporate reputations Identity, image, and performance
title_auth	Creating corporate reputations Identity, image, and performance
title_exact_search	Creating corporate reputations Identity, image, and performance
title_full	Creating corporate reputations Identity, image, and performance Grahame Dowling
title_fullStr	Creating corporate reputations Identity, image, and performance Grahame Dowling
title_full_unstemmed	Creating corporate reputations Identity, image, and performance Grahame Dowling
title_short	Creating corporate reputations
title_sort	creating corporate reputations identity image and performance
title_sub	Identity, image, and performance
topic	Brand name products -- Management Corporate image Corporations -- Public relations -- Case studies Betriebspsychologie (DE-588)4135098-4 gnd Betriebssoziologie (DE-588)4145064-4 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd Kooperation (DE-588)4032386-9 gnd Image (DE-588)4026574-2 gnd Unternehmen (DE-588)4061963-1 gnd
topic_facet	Brand name products -- Management Corporate image Corporations -- Public relations -- Case studies Betriebspsychologie Betriebssoziologie Öffentlichkeitsarbeit Marketing Kooperation Image Unternehmen Fallstudiensammlung
work_keys_str_mv	AT dowlinggrahamerobert creatingcorporatereputationsidentityimageandperformance

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Holdings details from Teilbibliothek Stammgelände
Call Number:	0002 WIR 533f 2006 A 11309
Copy 1	Available for loan On Shelf