Availability: Marketing-Instrument Internet | Technische Universität München

Marketing-Instrument Internet: Strategie, Werkzeuge, Umsetzung

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Bibliographic Details
Main Author:	Werner, Andreas 1967- (Author)
Format:	Book
Language:	German
Published:	Heidelberg dpunkt-Verl. 2003
Edition:	3., völlig neu bearb. und erw. Aufl.
Subjects:	Marketinginstrument Telemarketing Internet Online-Marketing
Links:	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010046082&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Item Description:	Literaturangaben
Physical Description:	XV, 342 S. Ill., graph. Darst.
ISBN:	3932588568

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illustrated	Illustrated
indexdate	2024-12-20T11:08:53Z
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isbn	3932588568
language	German
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physical	XV, 342 S. Ill., graph. Darst.
publishDate	2003
publishDateSearch	2003
publishDateSort	2003
publisher	dpunkt-Verl.
record_format	marc
spellingShingle	Werner, Andreas 1967- Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung Marketinginstrument (DE-588)4214539-9 gnd Telemarketing (DE-588)4215401-7 gnd Internet (DE-588)4308416-3 gnd Online-Marketing (DE-588)7706419-7 gnd
subject_GND	(DE-588)4214539-9 (DE-588)4215401-7 (DE-588)4308416-3 (DE-588)7706419-7
title	Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung
title_alt	Marketing Instrument Internet
title_auth	Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung
title_exact_search	Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung
title_full	Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung Andreas Werner
title_fullStr	Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung Andreas Werner
title_full_unstemmed	Marketing-Instrument Internet Strategie, Werkzeuge, Umsetzung Andreas Werner
title_short	Marketing-Instrument Internet
title_sort	marketing instrument internet strategie werkzeuge umsetzung
title_sub	Strategie, Werkzeuge, Umsetzung
topic	Marketinginstrument (DE-588)4214539-9 gnd Telemarketing (DE-588)4215401-7 gnd Internet (DE-588)4308416-3 gnd Online-Marketing (DE-588)7706419-7 gnd
topic_facet	Marketinginstrument Telemarketing Internet Online-Marketing
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010046082&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT wernerandreas marketinginstrumentinternetstrategiewerkzeugeumsetzung AT wernerandreas marketinginstrumentinternet

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