Strategy and management in Asia Pacific:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
London [u.a.]
McGraw-Hill
1999
|
| Schriftenreihe: | The INSEAD global management series
|
| Schlagwörter: | |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008067495&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Umfang: | IX, 520 S. graph. Darst., Kt. |
| ISBN: | 0077094336 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV011935289 | ||
| 003 | DE-604 | ||
| 005 | 19990126 | ||
| 007 | t| | ||
| 008 | 980512s1999 xx bd|| |||| 00||| eng d | ||
| 020 | |a 0077094336 |9 0-07-709433-6 | ||
| 035 | |a (OCoLC)40624766 | ||
| 035 | |a (DE-599)BVBBV011935289 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-N2 |a DE-945 |a DE-1049 |a DE-11 | ||
| 050 | 0 | |a HF1452.5.P16 | |
| 082 | 0 | |a 658.40120959 |2 21 | |
| 084 | |a QG 800 |0 (DE-625)141518: |2 rvk | ||
| 100 | 1 | |a Lasserre, Philippe |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Strategy and management in Asia Pacific |c Philippe Lasserre and Hellmut Schütte |
| 264 | 1 | |a London [u.a.] |b McGraw-Hill |c 1999 | |
| 300 | |a IX, 520 S. |b graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a The INSEAD global management series | |
| 650 | 7 | |a Entreprises communes - Amérique |2 ram | |
| 650 | 7 | |a Entreprises multinationales - Amérique - Gestion |2 ram | |
| 650 | 7 | |a Gestion d'entreprise - Asie du Sud-Est - Cas, Études de |2 ram | |
| 650 | 4 | |a Industrial management - Southeast Asia - Case studies | |
| 650 | 7 | |a Internationale marketing |2 gtt | |
| 650 | 7 | |a Planification stratégique - Asie du Sud-Est - Cas, Études de |2 ram | |
| 650 | 4 | |a Strategic planning - Southeast Asia - Case studies | |
| 650 | 7 | |a Strategisch management |2 gtt | |
| 650 | 4 | |a Interkulturelle Kommunikation | |
| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Intercultural communication | |
| 650 | 4 | |a International business enterprises |z America |x Management | |
| 650 | 4 | |a Joint ventures |z America | |
| 651 | 7 | |a Amérique - Relations économiques extérieures - Pacifique (région) |2 ram | |
| 651 | 7 | |a Asie - Relations économiques extérieures - Amérique |2 ram | |
| 651 | 7 | |a Pacifique (région) - Relations économiques extérieures - Amérique |2 ram | |
| 651 | 4 | |a Amerika | |
| 651 | 4 | |a Asien | |
| 651 | 4 | |a Pazifischer Raum | |
| 651 | 4 | |a America |x Foreign economic relations |z Asia | |
| 651 | 4 | |a America |x Foreign economic relations |z Pacific Area | |
| 651 | 4 | |a Asia |x Foreign economic relations |z America | |
| 651 | 4 | |a Pacific Area |x Foreign economic relations |z America | |
| 700 | 1 | |a Schütte, Hellmut |e Verfasser |4 aut | |
| 856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008067495&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-008067495 | |
Datensatz im Suchindex
| _version_ | 1819285105100718080 |
|---|---|
| adam_text | Acknowledgements vii
Preface ix
1 The Strategic Importance of Asia Pacific 1
2 Developing Strategies for Asia Pacific 23
Cases
1 Chemical Corporation of America 36
2 Gemplus Technologies Asia 49
3 Otis Elevator in Vietnam 65
4 Ahlstrom Korea 78
3 Marketing to Asian Customers 97
Cases
5 Carrefour in Asia. Taiwan: A Bridgehead into Asia 113
6 Carder Japan 133
7 Club Med Japan 148
8 Goal! Japan Scores in Soccer 166
9 Unilever s Wall s Ice Cream in China 189
4 Business to Business Marketing 193
Cases
10 SHAIC: Marketing Electromagnetic Flowmeters in China 204
11 SKF in Vietnam 215
12 Gilman Office Automation Bangkok, Thailand 233
STRATEGY AND MANAGEMENT IN ASIA PACIFIC
5 The Players 251
Cases
13 Acer 269
14 The Beijing Matsushita Color CRT Co. Ltd. 287
15 Daewoo s French Affair 295
16 The Salim Group 330
17 China Eastern Airlines: Building Competitive Advantage 340
6 Asian Business Logic 363
Cases
18 PT Indorayon: A Strategic Vision 375
19 Chicago Truck and Diesel, Philaysia 392
20 Peter Clausen 404
7 Partnerships 409
Cases
21 Siam Polyester Company 427
22 Tianjin Merlin Gerin 432
23 Daewoo and General Motors 447
8 People and Organization in Asia 463
Cases
24 Henkel Asia Pacific 483
25 The Evaluation 500
26 ACCOR in Asia 506
|
| any_adam_object | 1 |
| author | Lasserre, Philippe Schütte, Hellmut |
| author_facet | Lasserre, Philippe Schütte, Hellmut |
| author_role | aut aut |
| author_sort | Lasserre, Philippe |
| author_variant | p l pl h s hs |
| building | Verbundindex |
| bvnumber | BV011935289 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1452 |
| callnumber-raw | HF1452.5.P16 |
| callnumber-search | HF1452.5.P16 |
| callnumber-sort | HF 41452.5 P16 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QG 800 |
| ctrlnum | (OCoLC)40624766 (DE-599)BVBBV011935289 |
| dewey-full | 658.40120959 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.40120959 |
| dewey-search | 658.40120959 |
| dewey-sort | 3658.40120959 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02571nam a2200601 c 4500</leader><controlfield tag="001">BV011935289</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">19990126 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">980512s1999 xx bd|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0077094336</subfield><subfield code="9">0-07-709433-6</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)40624766</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV011935289</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-N2</subfield><subfield code="a">DE-945</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF1452.5.P16</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.40120959</subfield><subfield code="2">21</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QG 800</subfield><subfield code="0">(DE-625)141518:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lasserre, Philippe</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Strategy and management in Asia Pacific</subfield><subfield code="c">Philippe Lasserre and Hellmut Schütte</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London [u.a.]</subfield><subfield code="b">McGraw-Hill</subfield><subfield code="c">1999</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">IX, 520 S.</subfield><subfield code="b">graph. Darst., Kt.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">The INSEAD global management series</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Entreprises communes - Amérique</subfield><subfield code="2">ram</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Entreprises multinationales - Amérique - Gestion</subfield><subfield code="2">ram</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Gestion d'entreprise - Asie du Sud-Est - Cas, Études de</subfield><subfield code="2">ram</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Industrial management - Southeast Asia - Case studies</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Internationale marketing</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Planification stratégique - Asie du Sud-Est - Cas, Études de</subfield><subfield code="2">ram</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Strategic planning - Southeast Asia - Case studies</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Strategisch management</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Interkulturelle Kommunikation</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Multinationales Unternehmen</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Intercultural communication</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">International business enterprises</subfield><subfield code="z">America</subfield><subfield code="x">Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Joint ventures</subfield><subfield code="z">America</subfield></datafield><datafield tag="651" ind1=" " ind2="7"><subfield code="a">Amérique - Relations économiques extérieures - Pacifique (région)</subfield><subfield code="2">ram</subfield></datafield><datafield tag="651" ind1=" " ind2="7"><subfield code="a">Asie - Relations économiques extérieures - Amérique</subfield><subfield code="2">ram</subfield></datafield><datafield tag="651" ind1=" " ind2="7"><subfield code="a">Pacifique (région) - Relations économiques extérieures - Amérique</subfield><subfield code="2">ram</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Amerika</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Asien</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Pazifischer Raum</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">America</subfield><subfield code="x">Foreign economic relations</subfield><subfield code="z">Asia</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">America</subfield><subfield code="x">Foreign economic relations</subfield><subfield code="z">Pacific Area</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Asia</subfield><subfield code="x">Foreign economic relations</subfield><subfield code="z">America</subfield></datafield><datafield tag="651" ind1=" " ind2="4"><subfield code="a">Pacific Area</subfield><subfield code="x">Foreign economic relations</subfield><subfield code="z">America</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Schütte, Hellmut</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">HBZ Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008067495&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-008067495</subfield></datafield></record></collection> |
| geographic | Amérique - Relations économiques extérieures - Pacifique (région) ram Asie - Relations économiques extérieures - Amérique ram Pacifique (région) - Relations économiques extérieures - Amérique ram Amerika Asien Pazifischer Raum America Foreign economic relations Asia America Foreign economic relations Pacific Area Asia Foreign economic relations America Pacific Area Foreign economic relations America |
| geographic_facet | Amérique - Relations économiques extérieures - Pacifique (région) Asie - Relations économiques extérieures - Amérique Pacifique (région) - Relations économiques extérieures - Amérique Amerika Asien Pazifischer Raum America Foreign economic relations Asia America Foreign economic relations Pacific Area Asia Foreign economic relations America Pacific Area Foreign economic relations America |
| id | DE-604.BV011935289 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T10:21:20Z |
| institution | BVB |
| isbn | 0077094336 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-008067495 |
| oclc_num | 40624766 |
| open_access_boolean | |
| owner | DE-N2 DE-945 DE-1049 DE-11 |
| owner_facet | DE-N2 DE-945 DE-1049 DE-11 |
| physical | IX, 520 S. graph. Darst., Kt. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | McGraw-Hill |
| record_format | marc |
| series2 | The INSEAD global management series |
| spellingShingle | Lasserre, Philippe Schütte, Hellmut Strategy and management in Asia Pacific Entreprises communes - Amérique ram Entreprises multinationales - Amérique - Gestion ram Gestion d'entreprise - Asie du Sud-Est - Cas, Études de ram Industrial management - Southeast Asia - Case studies Internationale marketing gtt Planification stratégique - Asie du Sud-Est - Cas, Études de ram Strategic planning - Southeast Asia - Case studies Strategisch management gtt Interkulturelle Kommunikation Multinationales Unternehmen Intercultural communication International business enterprises America Management Joint ventures America |
| title | Strategy and management in Asia Pacific |
| title_auth | Strategy and management in Asia Pacific |
| title_exact_search | Strategy and management in Asia Pacific |
| title_full | Strategy and management in Asia Pacific Philippe Lasserre and Hellmut Schütte |
| title_fullStr | Strategy and management in Asia Pacific Philippe Lasserre and Hellmut Schütte |
| title_full_unstemmed | Strategy and management in Asia Pacific Philippe Lasserre and Hellmut Schütte |
| title_short | Strategy and management in Asia Pacific |
| title_sort | strategy and management in asia pacific |
| topic | Entreprises communes - Amérique ram Entreprises multinationales - Amérique - Gestion ram Gestion d'entreprise - Asie du Sud-Est - Cas, Études de ram Industrial management - Southeast Asia - Case studies Internationale marketing gtt Planification stratégique - Asie du Sud-Est - Cas, Études de ram Strategic planning - Southeast Asia - Case studies Strategisch management gtt Interkulturelle Kommunikation Multinationales Unternehmen Intercultural communication International business enterprises America Management Joint ventures America |
| topic_facet | Entreprises communes - Amérique Entreprises multinationales - Amérique - Gestion Gestion d'entreprise - Asie du Sud-Est - Cas, Études de Industrial management - Southeast Asia - Case studies Internationale marketing Planification stratégique - Asie du Sud-Est - Cas, Études de Strategic planning - Southeast Asia - Case studies Strategisch management Interkulturelle Kommunikation Multinationales Unternehmen Intercultural communication International business enterprises America Management Joint ventures America Amérique - Relations économiques extérieures - Pacifique (région) Asie - Relations économiques extérieures - Amérique Pacifique (région) - Relations économiques extérieures - Amérique Amerika Asien Pazifischer Raum America Foreign economic relations Asia America Foreign economic relations Pacific Area Asia Foreign economic relations America Pacific Area Foreign economic relations America |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008067495&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT lasserrephilippe strategyandmanagementinasiapacific AT schuttehellmut strategyandmanagementinasiapacific |