Product management:
Gespeichert in:
Beteiligte Personen: | , |
---|---|
Format: | Buch |
Sprache: | Englisch |
Veröffentlicht: |
Chicago [u.a]
Irwin
1994
|
Schriftenreihe: | The Irwin series in marketing
|
Schlagwörter: | |
Umfang: | XXIII, 437 S. graph. Darst. |
ISBN: | 0256116237 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV010483280 | ||
003 | DE-604 | ||
005 | 19970714 | ||
007 | t| | ||
008 | 951120s1994 xx d||| |||| 00||| eng d | ||
020 | |a 0256116237 |9 0-256-11623-7 | ||
035 | |a (OCoLC)633032421 | ||
035 | |a (DE-599)BVBBV010483280 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a eng | |
049 | |a DE-384 |a DE-355 | ||
084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
100 | 1 | |a Lehmann, Donald R. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Product management |c Donald R. Lehmann ; Russell S. Winer |
264 | 1 | |a Chicago [u.a] |b Irwin |c 1994 | |
300 | |a XXIII, 437 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a The Irwin series in marketing | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Produktmanagement |0 (DE-588)4125960-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Produktpolitik |0 (DE-588)4134655-5 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Produktmanagement |0 (DE-588)4125960-9 |D s |
689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Produktpolitik |0 (DE-588)4134655-5 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
700 | 1 | |a Winer, Russell S. |e Verfasser |4 aut | |
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-006986231 |
Datensatz im Suchindex
_version_ | 1818952725924151296 |
---|---|
any_adam_object | |
author | Lehmann, Donald R. Winer, Russell S. |
author_facet | Lehmann, Donald R. Winer, Russell S. |
author_role | aut aut |
author_sort | Lehmann, Donald R. |
author_variant | d r l dr drl r s w rs rsw |
building | Verbundindex |
bvnumber | BV010483280 |
classification_rvk | QP 624 |
ctrlnum | (OCoLC)633032421 (DE-599)BVBBV010483280 |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01355nam a2200397 c 4500</leader><controlfield tag="001">BV010483280</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">19970714 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">951120s1994 xx d||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0256116237</subfield><subfield code="9">0-256-11623-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)633032421</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV010483280</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-384</subfield><subfield code="a">DE-355</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 624</subfield><subfield code="0">(DE-625)141914:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Lehmann, Donald R.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Product management</subfield><subfield code="c">Donald R. Lehmann ; Russell S. Winer</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chicago [u.a]</subfield><subfield code="b">Irwin</subfield><subfield code="c">1994</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXIII, 437 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">The Irwin series in marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Produktmanagement</subfield><subfield code="0">(DE-588)4125960-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Produktpolitik</subfield><subfield code="0">(DE-588)4134655-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Produktmanagement</subfield><subfield code="0">(DE-588)4125960-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Produktpolitik</subfield><subfield code="0">(DE-588)4134655-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Winer, Russell S.</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-006986231</subfield></datafield></record></collection> |
id | DE-604.BV010483280 |
illustrated | Illustrated |
indexdate | 2024-12-20T09:54:57Z |
institution | BVB |
isbn | 0256116237 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006986231 |
oclc_num | 633032421 |
open_access_boolean | |
owner | DE-384 DE-355 DE-BY-UBR |
owner_facet | DE-384 DE-355 DE-BY-UBR |
physical | XXIII, 437 S. graph. Darst. |
publishDate | 1994 |
publishDateSearch | 1994 |
publishDateSort | 1994 |
publisher | Irwin |
record_format | marc |
series2 | The Irwin series in marketing |
spelling | Lehmann, Donald R. Verfasser aut Product management Donald R. Lehmann ; Russell S. Winer Chicago [u.a] Irwin 1994 XXIII, 437 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier The Irwin series in marketing Marketing (DE-588)4037589-4 gnd rswk-swf Produktmanagement (DE-588)4125960-9 gnd rswk-swf Produktpolitik (DE-588)4134655-5 gnd rswk-swf Produktmanagement (DE-588)4125960-9 s Marketing (DE-588)4037589-4 s DE-604 Produktpolitik (DE-588)4134655-5 s 1\p DE-604 Winer, Russell S. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Lehmann, Donald R. Winer, Russell S. Product management Marketing (DE-588)4037589-4 gnd Produktmanagement (DE-588)4125960-9 gnd Produktpolitik (DE-588)4134655-5 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4125960-9 (DE-588)4134655-5 |
title | Product management |
title_auth | Product management |
title_exact_search | Product management |
title_full | Product management Donald R. Lehmann ; Russell S. Winer |
title_fullStr | Product management Donald R. Lehmann ; Russell S. Winer |
title_full_unstemmed | Product management Donald R. Lehmann ; Russell S. Winer |
title_short | Product management |
title_sort | product management |
topic | Marketing (DE-588)4037589-4 gnd Produktmanagement (DE-588)4125960-9 gnd Produktpolitik (DE-588)4134655-5 gnd |
topic_facet | Marketing Produktmanagement Produktpolitik |
work_keys_str_mv | AT lehmanndonaldr productmanagement AT winerrussells productmanagement |