Gespeichert in:
| Beteiligte Personen: | , , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Cambridge, Mass.
1993
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| Schriftenreihe: | Marketing Science Institute <Cambridge, Mass.>: Report
93,112 : Working paper |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006850663&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Umfang: | 31 S. |
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Datensatz im Suchindex
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| adam_text | ECONOMIC CONSEQUENCES OF PROVIDING
QUALITY AND CUSTOMER SATISFACTION
Working Paper
Eugene W. Anderson
Claes Fornell
Donald R. Lehmann
Report No. 93 112
August 1993
The authors gratefully acknowledge the data provided through the funding of the
Swedish Post Office and the support of the National Quality Research Center at the
University of Michigan Business School. Funding for the analysis was provided by the
Marketing Science Institute s Market Driven Quality research competition. This work
has benefited substantially from the comments and suggestions of Rick Staelin, John
Hauser, Bart Weitz, Roland Rust, and participants in the Customer Satisfaction
Workshop at the University of Michigan Business School.
Copyright© 1993 Marketing Science Institute
Cambridge, Massachusetts
|
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| series2 | Marketing Science Institute <Cambridge, Mass.>: Report |
| spellingShingle | Anderson, Eugene W. Fornell, Claes Lehmann, Donald R. Economic consequences of providing quality and customer satisfaction working paper Marketing Science Institute <Cambridge, Mass.>: Report |
| title | Economic consequences of providing quality and customer satisfaction working paper |
| title_auth | Economic consequences of providing quality and customer satisfaction working paper |
| title_exact_search | Economic consequences of providing quality and customer satisfaction working paper |
| title_full | Economic consequences of providing quality and customer satisfaction working paper Eugene W. Anderson ; Claes Fornell ; Donald R. Lehmann |
| title_fullStr | Economic consequences of providing quality and customer satisfaction working paper Eugene W. Anderson ; Claes Fornell ; Donald R. Lehmann |
| title_full_unstemmed | Economic consequences of providing quality and customer satisfaction working paper Eugene W. Anderson ; Claes Fornell ; Donald R. Lehmann |
| title_short | Economic consequences of providing quality and customer satisfaction |
| title_sort | economic consequences of providing quality and customer satisfaction working paper |
| title_sub | working paper |
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