Principles and practice of marketing:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
London [u.a.]
McGraw-Hill
1995
|
| Schlagwörter: | |
| Umfang: | XX, 745 S. Ill., graph. Darst. |
| ISBN: | 0077079353 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV010179425 | ||
| 003 | DE-604 | ||
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| 007 | t| | ||
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| 035 | |a (DE-599)BVBBV010179425 | ||
| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
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| 100 | 1 | |a Jobber, David |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Principles and practice of marketing |c David Jobber |
| 246 | 1 | 3 | |a Marketing |
| 264 | 1 | |a London [u.a.] |b McGraw-Hill |c 1995 | |
| 300 | |a XX, 745 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Marketing - Manuels d'enseignement supérieur |2 ram | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Marketing |z Europe |v Case studies | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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| 651 | 4 | |a Europa | |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
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Datensatz im Suchindex
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|---|---|
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| author | Jobber, David |
| author_facet | Jobber, David |
| author_role | aut |
| author_sort | Jobber, David |
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| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)832211713 (DE-599)BVBBV010179425 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre_facet | Fallstudiensammlung |
| geographic | Europa |
| geographic_facet | Europa |
| id | DE-604.BV010179425 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T09:49:24Z |
| institution | BVB |
| isbn | 0077079353 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-006761705 |
| oclc_num | 832211713 |
| open_access_boolean | |
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| physical | XX, 745 S. Ill., graph. Darst. |
| publishDate | 1995 |
| publishDateSearch | 1995 |
| publishDateSort | 1995 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Jobber, David Verfasser aut Principles and practice of marketing David Jobber Marketing London [u.a.] McGraw-Hill 1995 XX, 745 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing - Manuels d'enseignement supérieur ram Marketing gtt Marketing Europe Case studies Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Europa (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Jobber, David Principles and practice of marketing Marketing - Manuels d'enseignement supérieur ram Marketing gtt Marketing Marketing Europe Case studies Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Principles and practice of marketing |
| title_alt | Marketing |
| title_auth | Principles and practice of marketing |
| title_exact_search | Principles and practice of marketing |
| title_full | Principles and practice of marketing David Jobber |
| title_fullStr | Principles and practice of marketing David Jobber |
| title_full_unstemmed | Principles and practice of marketing David Jobber |
| title_short | Principles and practice of marketing |
| title_sort | principles and practice of marketing |
| topic | Marketing - Manuels d'enseignement supérieur ram Marketing gtt Marketing Marketing Europe Case studies Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketing - Manuels d'enseignement supérieur Marketing Marketing Europe Case studies Marketingmanagement Europa Fallstudiensammlung |
| work_keys_str_mv | AT jobberdavid principlesandpracticeofmarketing AT jobberdavid marketing |