Distributed lag models of response to a communications mix: Preliminary research report
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Nichtbestimmte Sprache |
| Veröffentlicht: |
Cambridge, Mass.
Marketing Science Inst.
1970
|
| Schriftenreihe: | Marketing Science Institute (Cambridge, Mass.): Working paper.
|
| Umfang: | 49 Bl. graph. Darst. |
Internformat
MARC
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| 245 | 1 | 0 | |a Distributed lag models of response to a communications mix |b Preliminary research report |c David B. Montgomery ; Alvin J. Silk |
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| 490 | 0 | |a Marketing Science Institute (Cambridge, Mass.): Working paper. | |
| 700 | 1 | |a Silk, Alvin J. |e Verfasser |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-003600277 | |
Datensatz im Suchindex
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| any_adam_object | |
| author | Montgomery, David B. Silk, Alvin J. |
| author_facet | Montgomery, David B. Silk, Alvin J. |
| author_role | aut aut |
| author_sort | Montgomery, David B. |
| author_variant | d b m db dbm a j s aj ajs |
| building | Verbundindex |
| bvnumber | BV005763871 |
| classification_rvk | QP 634 |
| ctrlnum | (OCoLC)630849410 (DE-599)BVBBV005763871 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV005763871 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T08:37:47Z |
| institution | BVB |
| language | Undetermined |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003600277 |
| oclc_num | 630849410 |
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| physical | 49 Bl. graph. Darst. |
| publishDate | 1970 |
| publishDateSearch | 1970 |
| publishDateSort | 1970 |
| publisher | Marketing Science Inst. |
| record_format | marc |
| series2 | Marketing Science Institute (Cambridge, Mass.): Working paper. |
| spelling | Montgomery, David B. Verfasser aut Distributed lag models of response to a communications mix Preliminary research report David B. Montgomery ; Alvin J. Silk Cambridge, Mass. Marketing Science Inst. 1970 49 Bl. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing Science Institute (Cambridge, Mass.): Working paper. Silk, Alvin J. Verfasser aut |
| spellingShingle | Montgomery, David B. Silk, Alvin J. Distributed lag models of response to a communications mix Preliminary research report |
| title | Distributed lag models of response to a communications mix Preliminary research report |
| title_auth | Distributed lag models of response to a communications mix Preliminary research report |
| title_exact_search | Distributed lag models of response to a communications mix Preliminary research report |
| title_full | Distributed lag models of response to a communications mix Preliminary research report David B. Montgomery ; Alvin J. Silk |
| title_fullStr | Distributed lag models of response to a communications mix Preliminary research report David B. Montgomery ; Alvin J. Silk |
| title_full_unstemmed | Distributed lag models of response to a communications mix Preliminary research report David B. Montgomery ; Alvin J. Silk |
| title_short | Distributed lag models of response to a communications mix |
| title_sort | distributed lag models of response to a communications mix preliminary research report |
| title_sub | Preliminary research report |
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