Computer integrated marketing:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Hochschulschrift/Dissertation Buch |
| Sprache: | Deutsch |
| Veröffentlicht: |
München
Vahlen
1992
|
| Schlagwörter: | |
| Umfang: | 357 S. graph. Darst. |
| ISBN: | 3800616475 |
Internformat
MARC
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| 100 | 1 | |a Meyer, Jörn-Axel |d 1962- |e Verfasser |0 (DE-588)128668628 |4 aut | |
| 245 | 1 | 0 | |a Computer integrated marketing |c von Jörn-Axel Meyer |
| 264 | 1 | |a München |b Vahlen |c 1992 | |
| 300 | |a 357 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 502 | |a Zugl.: Berlin, Techn. Univ., Diss., 1991 | ||
| 650 | 4 | |a Datenverarbeitung | |
| 650 | 4 | |a Marketing -- Data processing | |
| 650 | 0 | 7 | |a Computerunterstütztes Verfahren |0 (DE-588)4139030-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Datenverarbeitung |0 (DE-588)4011152-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| DE-BY-TUM_call_number | 0001 92 A 1458 |
|---|---|
| DE-BY-TUM_katkey | 545753 |
| DE-BY-TUM_location | Mag |
| DE-BY-TUM_media_number | 040000836564 |
| _version_ | 1821938375671676928 |
| any_adam_object | |
| author | Meyer, Jörn-Axel 1962- |
| author_GND | (DE-588)128668628 |
| author_facet | Meyer, Jörn-Axel 1962- |
| author_role | aut |
| author_sort | Meyer, Jörn-Axel 1962- |
| author_variant | j a m jam |
| building | Verbundindex |
| bvnumber | BV004787967 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.125.M49 1992 |
| callnumber-search | HF5415.125.M49 1992 |
| callnumber-sort | HF 45415.125 M49 41992 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 650 |
| classification_tum | DAT 899f WIR 810f |
| ctrlnum | (OCoLC)722003080 (DE-599)BVBBV004787967 |
| discipline | Informatik Wirtschaftswissenschaften |
| format | Thesis Book |
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| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV004787967 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T08:22:56Z |
| institution | BVB |
| isbn | 3800616475 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002946225 |
| oclc_num | 722003080 |
| open_access_boolean | |
| owner | DE-384 DE-91 DE-BY-TUM DE-19 DE-BY-UBM DE-12 DE-473 DE-BY-UBG DE-739 DE-858 DE-945 DE-20 DE-1047 DE-706 DE-521 DE-523 DE-526 DE-634 DE-83 DE-188 |
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| physical | 357 S. graph. Darst. |
| publishDate | 1992 |
| publishDateSearch | 1992 |
| publishDateSort | 1992 |
| publisher | Vahlen |
| record_format | marc |
| spellingShingle | Meyer, Jörn-Axel 1962- Computer integrated marketing Datenverarbeitung Marketing -- Data processing Computerunterstütztes Verfahren (DE-588)4139030-1 gnd Datenverarbeitung (DE-588)4011152-0 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4139030-1 (DE-588)4011152-0 (DE-588)4037589-4 (DE-588)4113937-9 |
| title | Computer integrated marketing |
| title_auth | Computer integrated marketing |
| title_exact_search | Computer integrated marketing |
| title_full | Computer integrated marketing von Jörn-Axel Meyer |
| title_fullStr | Computer integrated marketing von Jörn-Axel Meyer |
| title_full_unstemmed | Computer integrated marketing von Jörn-Axel Meyer |
| title_short | Computer integrated marketing |
| title_sort | computer integrated marketing |
| topic | Datenverarbeitung Marketing -- Data processing Computerunterstütztes Verfahren (DE-588)4139030-1 gnd Datenverarbeitung (DE-588)4011152-0 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Datenverarbeitung Marketing -- Data processing Computerunterstütztes Verfahren Marketing Hochschulschrift |
| work_keys_str_mv | AT meyerjornaxel computerintegratedmarketing |
Paper/Kapitel scannen lassen
Bibliotheksmagazin
| Signatur: |
0001 92 A 1458 Lageplan |
|---|---|
| Exemplar 1 | Ausleihbar Am Standort |