Strategic market planning: the pursuit of competitive advantage
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
St. Paul u. a.
West Publ.
1984
|
| Series: | West series on strategic market management
|
| Subjects: | |
| Physical Description: | XVI, 237 S. graph. Darst. |
| ISBN: | 0314778845 |
Staff View
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Record in the Search Index
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| any_adam_object | |
| author | Day, George S. 1937- |
| author_GND | (DE-588)120168537 |
| author_facet | Day, George S. 1937- |
| author_role | aut |
| author_sort | Day, George S. 1937- |
| author_variant | g s d gs gsd |
| building | Verbundindex |
| bvnumber | BV004522394 |
| callnumber-first | H - Social Science |
| callnumber-label | HD30 |
| callnumber-raw | HD30.28 |
| callnumber-search | HD30.28 |
| callnumber-sort | HD 230.28 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 612 |
| ctrlnum | (OCoLC)10349518 (DE-599)BVBBV004522394 |
| dewey-full | 658.4/012 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/012 |
| dewey-search | 658.4/012 |
| dewey-sort | 3658.4 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV004522394 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T08:19:03Z |
| institution | BVB |
| isbn | 0314778845 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002785129 |
| oclc_num | 10349518 |
| open_access_boolean | |
| owner | DE-703 DE-N2 DE-11 DE-188 |
| owner_facet | DE-703 DE-N2 DE-11 DE-188 |
| physical | XVI, 237 S. graph. Darst. |
| publishDate | 1984 |
| publishDateSearch | 1984 |
| publishDateSort | 1984 |
| publisher | West Publ. |
| record_format | marc |
| series2 | West series on strategic market management |
| spelling | Day, George S. 1937- Verfasser (DE-588)120168537 aut Strategic market planning the pursuit of competitive advantage St. Paul u. a. West Publ. 1984 XVI, 237 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier West series on strategic market management Concurrence Concurrentie gtt Entreprises - Planification Marketing - Recherche Marketing gtt Strategische planning gtt Business planning Competition Marketing research Unternehmensplanung (DE-588)4078609-2 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Strategische Planung (DE-588)4309237-8 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s DE-604 Marketing (DE-588)4037589-4 s Strategisches Management (DE-588)4124261-0 s Unternehmensplanung (DE-588)4078609-2 s Strategische Planung (DE-588)4309237-8 s |
| spellingShingle | Day, George S. 1937- Strategic market planning the pursuit of competitive advantage Concurrence Concurrentie gtt Entreprises - Planification Marketing - Recherche Marketing gtt Strategische planning gtt Business planning Competition Marketing research Unternehmensplanung (DE-588)4078609-2 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Strategische Planung (DE-588)4309237-8 gnd |
| subject_GND | (DE-588)4078609-2 (DE-588)4120697-6 (DE-588)4124261-0 (DE-588)4037589-4 (DE-588)4309237-8 |
| title | Strategic market planning the pursuit of competitive advantage |
| title_auth | Strategic market planning the pursuit of competitive advantage |
| title_exact_search | Strategic market planning the pursuit of competitive advantage |
| title_full | Strategic market planning the pursuit of competitive advantage |
| title_fullStr | Strategic market planning the pursuit of competitive advantage |
| title_full_unstemmed | Strategic market planning the pursuit of competitive advantage |
| title_short | Strategic market planning |
| title_sort | strategic market planning the pursuit of competitive advantage |
| title_sub | the pursuit of competitive advantage |
| topic | Concurrence Concurrentie gtt Entreprises - Planification Marketing - Recherche Marketing gtt Strategische planning gtt Business planning Competition Marketing research Unternehmensplanung (DE-588)4078609-2 gnd Marketingstrategie (DE-588)4120697-6 gnd Strategisches Management (DE-588)4124261-0 gnd Marketing (DE-588)4037589-4 gnd Strategische Planung (DE-588)4309237-8 gnd |
| topic_facet | Concurrence Concurrentie Entreprises - Planification Marketing - Recherche Marketing Strategische planning Business planning Competition Marketing research Unternehmensplanung Marketingstrategie Strategisches Management Strategische Planung |
| work_keys_str_mv | AT daygeorges strategicmarketplanningthepursuitofcompetitiveadvantage |