Verfügbarkeit: Social communication in advertising | Technische Universität München

Social communication in advertising: persons, products & images of well-being

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Bibliographische Detailangaben
Beteiligte Personen:	Leiss, William 1939- (VerfasserIn), Kline, Stephen (VerfasserIn), Jhally, Sut 1955- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Scarborough, Ontario Nelson 1990
Ausgabe:	2. ed., rev. and enlarged
Schlagwörter:	Publicité - Aspect social Gesellschaft Advertising > Social aspects Werbeträger Geschichte Massenmedien Werbepsychologie Werbung USA
Umfang:	VII, 426 S. Ill.
ISBN:	0176034919 0415903548

Internformat

MARC


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Datensatz im Suchindex

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any_adam_object
author	Leiss, William 1939- Kline, Stephen Jhally, Sut 1955-
author_GND	(DE-588)170186679 (DE-588)132094762
author_facet	Leiss, William 1939- Kline, Stephen Jhally, Sut 1955-
author_role	aut aut aut
author_sort	Leiss, William 1939-
author_variant	w l wl s k sk s j sj
building	Verbundindex
bvnumber	BV004353868
callnumber-first	H - Social Science
callnumber-label	HF5827
callnumber-raw	HF5827
callnumber-search	HF5827
callnumber-sort	HF 45827
callnumber-subject	HF - Commerce
classification_rvk	AP 17200
ctrlnum	(OCoLC)231170603 (DE-599)BVBBV004353868
dewey-full	659.1042
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	659 - Advertising and public relations
dewey-raw	659.1042
dewey-search	659.1042
dewey-sort	3659.1042
dewey-tens	650 - Management and auxiliary services
discipline	Allgemeines Wirtschaftswissenschaften
edition	2. ed., rev. and enlarged
format	Book
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geographic	USA (DE-588)4078704-7 gnd
geographic_facet	USA
id	DE-604.BV004353868
illustrated	Illustrated
indexdate	2024-12-20T08:17:00Z
institution	BVB
isbn	0176034919 0415903548
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-002703811
oclc_num	231170603
open_access_boolean
owner	DE-12
owner_facet	DE-12
physical	VII, 426 S. Ill.
publishDate	1990
publishDateSearch	1990
publishDateSort	1990
publisher	Nelson
record_format	marc
spelling	Leiss, William 1939- Verfasser (DE-588)170186679 aut Social communication in advertising persons, products & images of well-being William Leiss ; Stephen Kline ; Sut Jhally 2. ed., rev. and enlarged Scarborough, Ontario Nelson 1990 VII, 426 S. Ill. txt rdacontent n rdamedia nc rdacarrier Publicité - Aspect social Gesellschaft Advertising Social aspects Werbeträger (DE-588)4133377-9 gnd rswk-swf Geschichte (DE-588)4020517-4 gnd rswk-swf Gesellschaft (DE-588)4020588-5 gnd rswk-swf Massenmedien (DE-588)4037877-9 gnd rswk-swf Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Werbepsychologie (DE-588)4140889-5 s Geschichte (DE-588)4020517-4 s DE-604 Werbung (DE-588)4065541-6 s Gesellschaft (DE-588)4020588-5 s Werbeträger (DE-588)4133377-9 s 1\p DE-604 Massenmedien (DE-588)4037877-9 s 2\p DE-604 Kline, Stephen Verfasser aut Jhally, Sut 1955- Verfasser (DE-588)132094762 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Leiss, William 1939- Kline, Stephen Jhally, Sut 1955- Social communication in advertising persons, products & images of well-being Publicité - Aspect social Gesellschaft Advertising Social aspects Werbeträger (DE-588)4133377-9 gnd Geschichte (DE-588)4020517-4 gnd Gesellschaft (DE-588)4020588-5 gnd Massenmedien (DE-588)4037877-9 gnd Werbepsychologie (DE-588)4140889-5 gnd Werbung (DE-588)4065541-6 gnd
subject_GND	(DE-588)4133377-9 (DE-588)4020517-4 (DE-588)4020588-5 (DE-588)4037877-9 (DE-588)4140889-5 (DE-588)4065541-6 (DE-588)4078704-7
title	Social communication in advertising persons, products & images of well-being
title_auth	Social communication in advertising persons, products & images of well-being
title_exact_search	Social communication in advertising persons, products & images of well-being
title_full	Social communication in advertising persons, products & images of well-being William Leiss ; Stephen Kline ; Sut Jhally
title_fullStr	Social communication in advertising persons, products & images of well-being William Leiss ; Stephen Kline ; Sut Jhally
title_full_unstemmed	Social communication in advertising persons, products & images of well-being William Leiss ; Stephen Kline ; Sut Jhally
title_short	Social communication in advertising
title_sort	social communication in advertising persons products images of well being
title_sub	persons, products & images of well-being
topic	Publicité - Aspect social Gesellschaft Advertising Social aspects Werbeträger (DE-588)4133377-9 gnd Geschichte (DE-588)4020517-4 gnd Gesellschaft (DE-588)4020588-5 gnd Massenmedien (DE-588)4037877-9 gnd Werbepsychologie (DE-588)4140889-5 gnd Werbung (DE-588)4065541-6 gnd
topic_facet	Publicité - Aspect social Gesellschaft Advertising Social aspects Werbeträger Geschichte Massenmedien Werbepsychologie Werbung USA
work_keys_str_mv	AT leisswilliam socialcommunicationinadvertisingpersonsproductsimagesofwellbeing AT klinestephen socialcommunicationinadvertisingpersonsproductsimagesofwellbeing AT jhallysut socialcommunicationinadvertisingpersonsproductsimagesofwellbeing

Verfügbarkeit

MARC

Datensatz im Suchindex

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