Verfügbarkeit: Marketing research | Technische Universität München

Marketing research:

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Bibliographische Detailangaben
Beteiligte Personen:	Aaker, David A. 1938- (VerfasserIn), Day, George S. 1937- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	New York [u.a.] Wiley 1986
Ausgabe:	3. ed.
Schriftenreihe:	Wiley series in marketing
Schlagwörter:	Marketing - Recherche Marketing Marktonderzoek Marketing research Marktforschung Marketingforschung
Umfang:	XVI, 677 S. Ill., graph. Darst.
ISBN:	0471838756 0471010960

Internformat

MARC


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Datensatz im Suchindex

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dewey-full	658.8/3
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dewey-ones	658 - General management
dewey-raw	658.8/3
dewey-search	658.8/3
dewey-sort	3658.8 13
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	3. ed.
format	Book
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id	DE-604.BV003701444
illustrated	Illustrated
indexdate	2024-12-20T08:08:50Z
institution	BVB
isbn	0471838756 0471010960
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-002356099
oclc_num	13063811
open_access_boolean
owner	DE-384 DE-19 DE-BY-UBM DE-83 DE-188
owner_facet	DE-384 DE-19 DE-BY-UBM DE-83 DE-188
physical	XVI, 677 S. Ill., graph. Darst.
publishDate	1986
publishDateSearch	1986
publishDateSort	1986
publisher	Wiley
record_format	marc
series2	Wiley series in marketing
spelling	Aaker, David A. 1938- Verfasser (DE-588)123018641 aut Marketing research David A. Aaker ; George S. Day 3. ed. New York [u.a.] Wiley 1986 XVI, 677 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Wiley series in marketing Marketing - Recherche Marketing larpcal Marktonderzoek gtt Marketing research Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marktforschung (DE-588)4037630-8 s Marketingforschung (DE-588)4200055-5 s 1\p DE-604 Day, George S. 1937- Verfasser (DE-588)120168537 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Aaker, David A. 1938- Day, George S. 1937- Marketing research Marketing - Recherche Marketing larpcal Marktonderzoek gtt Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd
subject_GND	(DE-588)4037630-8 (DE-588)4200055-5
title	Marketing research
title_auth	Marketing research
title_exact_search	Marketing research
title_full	Marketing research David A. Aaker ; George S. Day
title_fullStr	Marketing research David A. Aaker ; George S. Day
title_full_unstemmed	Marketing research David A. Aaker ; George S. Day
title_short	Marketing research
title_sort	marketing research
topic	Marketing - Recherche Marketing larpcal Marktonderzoek gtt Marketing research Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd
topic_facet	Marketing - Recherche Marketing Marktonderzoek Marketing research Marktforschung Marketingforschung
work_keys_str_mv	AT aakerdavida marketingresearch AT daygeorges marketingresearch

Verfügbarkeit

MARC

Datensatz im Suchindex

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