The fundamentals of advertising:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
London
Heinemann
1985
|
| Ausgabe: | 1. publ. |
| Schlagwörter: | |
| Umfang: | XIV, 267 S. graph. Darst. |
| ISBN: | 0434923303 |
Internformat
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Wilmshurst, John |
| author_facet | Wilmshurst, John |
| author_role | aut |
| author_sort | Wilmshurst, John |
| author_variant | j w jw |
| building | Verbundindex |
| bvnumber | BV003469532 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5821 |
| callnumber-raw | HF5821 |
| callnumber-search | HF5821 |
| callnumber-sort | HF 45821 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)16661841 (DE-599)BVBBV003469532 |
| dewey-full | 659.1 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 |
| dewey-search | 659.1 |
| dewey-sort | 3659.1 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
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| id | DE-604.BV003469532 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T08:04:57Z |
| institution | BVB |
| isbn | 0434923303 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002197363 |
| oclc_num | 16661841 |
| open_access_boolean | |
| owner | DE-384 DE-473 DE-BY-UBG DE-703 DE-706 DE-N2 |
| owner_facet | DE-384 DE-473 DE-BY-UBG DE-703 DE-706 DE-N2 |
| physical | XIV, 267 S. graph. Darst. |
| publishDate | 1985 |
| publishDateSearch | 1985 |
| publishDateSort | 1985 |
| publisher | Heinemann |
| record_format | marc |
| spelling | Wilmshurst, John Verfasser aut The fundamentals of advertising 1. publ. London Heinemann 1985 XIV, 267 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Advertenties gtt Advertising Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s DE-604 |
| spellingShingle | Wilmshurst, John The fundamentals of advertising Advertenties gtt Advertising Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | The fundamentals of advertising |
| title_auth | The fundamentals of advertising |
| title_exact_search | The fundamentals of advertising |
| title_full | The fundamentals of advertising |
| title_fullStr | The fundamentals of advertising |
| title_full_unstemmed | The fundamentals of advertising |
| title_short | The fundamentals of advertising |
| title_sort | the fundamentals of advertising |
| topic | Advertenties gtt Advertising Werbung (DE-588)4065541-6 gnd |
| topic_facet | Advertenties Advertising Werbung |
| work_keys_str_mv | AT wilmshurstjohn thefundamentalsofadvertising |