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Marketing: concepts and strategy

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Bibliographic Details
Main Author:	Bell, Martin L. (Author)
Format:	Book
Language:	English
Published:	Boston u.a. Mifflin 1966
Series:	Houghton mifflin adviser in marketing
Subjects:	Marketing - Gestion Marketing > Management Marketing Marketingstrategie Marketingkonzept
Physical Description:	XII, 686 S. graph. Darst.

Staff View

MARC


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Record in the Search Index

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illustrated	Illustrated
indexdate	2024-12-20T07:55:57Z
institution	BVB
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-001825554
oclc_num	242311
open_access_boolean
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physical	XII, 686 S. graph. Darst.
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publishDate	1966
publishDateSearch	1966
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publisher	Mifflin
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series2	Houghton mifflin adviser in marketing
spelling	Bell, Martin L. Verfasser aut Marketing concepts and strategy Martin L. Bell Boston u.a. Mifflin 1966 XII, 686 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Houghton mifflin adviser in marketing Marketing - Gestion Marketing Management Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingkonzept (DE-588)4120696-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Marketingstrategie (DE-588)4120697-6 s 1\p DE-604 Marketingkonzept (DE-588)4120696-4 s 2\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Bell, Martin L. Marketing concepts and strategy Marketing - Gestion Marketing Management Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingkonzept (DE-588)4120696-4 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4120696-4
title	Marketing concepts and strategy
title_auth	Marketing concepts and strategy
title_exact_search	Marketing concepts and strategy
title_full	Marketing concepts and strategy Martin L. Bell
title_fullStr	Marketing concepts and strategy Martin L. Bell
title_full_unstemmed	Marketing concepts and strategy Martin L. Bell
title_short	Marketing
title_sort	marketing concepts and strategy
title_sub	concepts and strategy
topic	Marketing - Gestion Marketing Management Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketingkonzept (DE-588)4120696-4 gnd
topic_facet	Marketing - Gestion Marketing Management Marketing Marketingstrategie Marketingkonzept
work_keys_str_mv	AT bellmartinl marketingconceptsandstrategy

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