Einführung in die Handelswerbung:
Saved in:
Main Authors: | , |
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Format: | Book |
Language: | German |
Published: |
Stuttgart u.a.
Kohlhammer
1988
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Subjects: | |
Physical Description: | 273 S. Ill., graph. Darst. |
ISBN: | 317009811X |
Staff View
MARC
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Record in the Search Index
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author | Pflaum, Dieter Eisenmann, Hartmut 1932-2017 |
author_GND | (DE-588)123738660 |
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format | Book |
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id | DE-604.BV000994210 |
illustrated | Illustrated |
indexdate | 2024-12-20T07:29:40Z |
institution | BVB |
isbn | 317009811X |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000601886 |
oclc_num | 74933682 |
open_access_boolean | |
owner | DE-19 DE-BY-UBM DE-706 DE-523 DE-634 DE-B170 DE-2070s |
owner_facet | DE-19 DE-BY-UBM DE-706 DE-523 DE-634 DE-B170 DE-2070s |
physical | 273 S. Ill., graph. Darst. |
publishDate | 1988 |
publishDateSearch | 1988 |
publishDateSort | 1988 |
publisher | Kohlhammer |
record_format | marc |
spelling | Pflaum, Dieter Verfasser aut Einführung in die Handelswerbung Pflaum/Eisenmann Stuttgart u.a. Kohlhammer 1988 273 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Handelsbetrieb (DE-588)4023226-8 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Handelsbetrieb (DE-588)4023226-8 s Werbung (DE-588)4065541-6 s DE-604 Marketing (DE-588)4037589-4 s 1\p DE-604 Eisenmann, Hartmut 1932-2017 Verfasser (DE-588)123738660 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Pflaum, Dieter Eisenmann, Hartmut 1932-2017 Einführung in die Handelswerbung Handelsbetrieb (DE-588)4023226-8 gnd Werbung (DE-588)4065541-6 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4023226-8 (DE-588)4065541-6 (DE-588)4037589-4 |
title | Einführung in die Handelswerbung |
title_auth | Einführung in die Handelswerbung |
title_exact_search | Einführung in die Handelswerbung |
title_full | Einführung in die Handelswerbung Pflaum/Eisenmann |
title_fullStr | Einführung in die Handelswerbung Pflaum/Eisenmann |
title_full_unstemmed | Einführung in die Handelswerbung Pflaum/Eisenmann |
title_short | Einführung in die Handelswerbung |
title_sort | einfuhrung in die handelswerbung |
topic | Handelsbetrieb (DE-588)4023226-8 gnd Werbung (DE-588)4065541-6 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Handelsbetrieb Werbung Marketing |
work_keys_str_mv | AT pflaumdieter einfuhrungindiehandelswerbung AT eisenmannhartmut einfuhrungindiehandelswerbung |