Einführung in die Markt- und Werbepsychologie:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Deutsch |
| Veröffentlicht: |
Darmstadt
Wiss. Buchges.
1982
|
| Schriftenreihe: | Die Psychologie
Einführungen |
| Schlagwörter: | |
| Umfang: | X, 242 Ill., graph. Darst |
| ISBN: | 3534083105 |
Internformat
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| author | Rosenstiel, Lutz von 1938-2013 Neumann, Peter |
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| discipline | Psychologie Wirtschaftswissenschaften |
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| genre_facet | Einführung |
| id | DE-604.BV000127691 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T07:16:01Z |
| institution | BVB |
| isbn | 3534083105 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000069655 |
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| physical | X, 242 Ill., graph. Darst |
| psigel | TUB-nveb |
| publishDate | 1982 |
| publishDateSearch | 1982 |
| publishDateSort | 1982 |
| publisher | Wiss. Buchges. |
| record_format | marc |
| series2 | Die Psychologie Einführungen |
| spellingShingle | Rosenstiel, Lutz von 1938-2013 Neumann, Peter Einführung in die Markt- und Werbepsychologie Economische psychologie gtt Marktpsychologie (DE-588)4140888-3 gnd Werbepsychologie (DE-588)4140889-5 gnd |
| subject_GND | (DE-588)4140888-3 (DE-588)4140889-5 (DE-588)4151278-9 |
| title | Einführung in die Markt- und Werbepsychologie |
| title_auth | Einführung in die Markt- und Werbepsychologie |
| title_exact_search | Einführung in die Markt- und Werbepsychologie |
| title_full | Einführung in die Markt- und Werbepsychologie Lutz von Rosenstiel ; Peter Neumann |
| title_fullStr | Einführung in die Markt- und Werbepsychologie Lutz von Rosenstiel ; Peter Neumann |
| title_full_unstemmed | Einführung in die Markt- und Werbepsychologie Lutz von Rosenstiel ; Peter Neumann |
| title_short | Einführung in die Markt- und Werbepsychologie |
| title_sort | einfuhrung in die markt und werbepsychologie |
| topic | Economische psychologie gtt Marktpsychologie (DE-588)4140888-3 gnd Werbepsychologie (DE-588)4140889-5 gnd |
| topic_facet | Economische psychologie Marktpsychologie Werbepsychologie Einführung |
| work_keys_str_mv | AT rosenstiellutzvon einfuhrungindiemarktundwerbepsychologie AT neumannpeter einfuhrungindiemarktundwerbepsychologie |
Paper/Kapitel scannen lassen
Teilbibliothek Stammgelände
| Signatur: |
0002 WIR 810f 75.2003 A 4050
Lageplan |
|---|---|
| Exemplar 1 | Ausleihbar Am Standort |
Teilbibliothek Weihenstephan
| Signatur: |
1002 PSY 435f 10.1990 A 691
Lageplan |
|---|---|
| Exemplar 1 | Ausleihbar Am Standort |