Angebotspolitik:
Gespeichert in:
Beteiligte Personen: | , |
---|---|
Format: | Buch |
Sprache: | Deutsch |
Veröffentlicht: |
Berlin u.a.
de Gruyter
1982
|
Schriftenreihe: | Marketing-Management
6 |
Schlagwörter: | |
Umfang: | IX, 206 S. graph. Darst. |
ISBN: | 3110074109 |
Internformat
MARC
LEADER | 00000nam a2200000 cb4500 | ||
---|---|---|---|
001 | BV000023841 | ||
003 | DE-604 | ||
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035 | |a (DE-599)BVBBV000023841 | ||
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084 | |a WIR 810f |2 stub | ||
100 | 1 | |a Haedrich, Günther |d 1934-2016 |e Verfasser |0 (DE-588)115850724 |4 aut | |
245 | 1 | 0 | |a Angebotspolitik |c Günther Haedrich ; Roland Berger |
264 | 1 | |a Berlin u.a. |b de Gruyter |c 1982 | |
300 | |a IX, 206 S. |b graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 1 | |a Marketing-Management |v 6 | |
650 | 4 | |a Marketing |x Management | |
650 | 4 | |a Product management | |
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830 | 0 | |a Marketing-Management |v 6 |w (DE-604)BV035416818 |9 6 | |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-000000233 |
Datensatz im Suchindex
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---|---|
adam_text | |
any_adam_object | |
author | Haedrich, Günther 1934-2016 Berger, Roland 1937- |
author_GND | (DE-588)115850724 (DE-588)124388612 |
author_facet | Haedrich, Günther 1934-2016 Berger, Roland 1937- |
author_role | aut aut |
author_sort | Haedrich, Günther 1934-2016 |
author_variant | g h gh r b rb |
building | Verbundindex |
bvnumber | BV000023841 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.15 |
callnumber-search | HF5415.15 |
callnumber-sort | HF 45415.15 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 QP 620 QP 622 QP 624 |
classification_tum | WIR 810f |
ctrlnum | (OCoLC)9132761 (DE-599)BVBBV000023841 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV000023841 |
illustrated | Illustrated |
indexdate | 2025-01-11T12:56:20Z |
institution | BVB |
isbn | 3110074109 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-000000233 |
oclc_num | 9132761 |
open_access_boolean | |
owner | DE-12 DE-19 DE-BY-UBM DE-384 DE-473 DE-BY-UBG DE-703 DE-739 DE-355 DE-BY-UBR DE-20 DE-824 DE-945 DE-N2 DE-858 DE-706 DE-634 DE-B170 DE-188 |
owner_facet | DE-12 DE-19 DE-BY-UBM DE-384 DE-473 DE-BY-UBG DE-703 DE-739 DE-355 DE-BY-UBR DE-20 DE-824 DE-945 DE-N2 DE-858 DE-706 DE-634 DE-B170 DE-188 |
physical | IX, 206 S. graph. Darst. |
publishDate | 1982 |
publishDateSearch | 1982 |
publishDateSort | 1982 |
publisher | de Gruyter |
record_format | marc |
series | Marketing-Management |
series2 | Marketing-Management |
spelling | Haedrich, Günther 1934-2016 Verfasser (DE-588)115850724 aut Angebotspolitik Günther Haedrich ; Roland Berger Berlin u.a. de Gruyter 1982 IX, 206 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing-Management 6 Marketing Management Product management Preispolitik (DE-588)4047118-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Unternehmensplanung (DE-588)4078609-2 gnd rswk-swf Angebot (DE-588)4001997-4 gnd rswk-swf Angebotsorientierte Wirtschaftspolitik (DE-588)4120891-2 gnd rswk-swf Produktmarketing (DE-588)4134049-8 gnd rswk-swf Produktpolitik (DE-588)4134655-5 gnd rswk-swf Unternehmensplanung (DE-588)4078609-2 s Angebot (DE-588)4001997-4 s DE-604 Produktpolitik (DE-588)4134655-5 s Marketing (DE-588)4037589-4 s Preispolitik (DE-588)4047118-4 s Produktmarketing (DE-588)4134049-8 s Angebotsorientierte Wirtschaftspolitik (DE-588)4120891-2 s Berger, Roland 1937- Verfasser (DE-588)124388612 aut Marketing-Management 6 (DE-604)BV035416818 6 |
spellingShingle | Haedrich, Günther 1934-2016 Berger, Roland 1937- Angebotspolitik Marketing-Management Marketing Management Product management Preispolitik (DE-588)4047118-4 gnd Marketing (DE-588)4037589-4 gnd Unternehmensplanung (DE-588)4078609-2 gnd Angebot (DE-588)4001997-4 gnd Angebotsorientierte Wirtschaftspolitik (DE-588)4120891-2 gnd Produktmarketing (DE-588)4134049-8 gnd Produktpolitik (DE-588)4134655-5 gnd |
subject_GND | (DE-588)4047118-4 (DE-588)4037589-4 (DE-588)4078609-2 (DE-588)4001997-4 (DE-588)4120891-2 (DE-588)4134049-8 (DE-588)4134655-5 |
title | Angebotspolitik |
title_auth | Angebotspolitik |
title_exact_search | Angebotspolitik |
title_full | Angebotspolitik Günther Haedrich ; Roland Berger |
title_fullStr | Angebotspolitik Günther Haedrich ; Roland Berger |
title_full_unstemmed | Angebotspolitik Günther Haedrich ; Roland Berger |
title_short | Angebotspolitik |
title_sort | angebotspolitik |
topic | Marketing Management Product management Preispolitik (DE-588)4047118-4 gnd Marketing (DE-588)4037589-4 gnd Unternehmensplanung (DE-588)4078609-2 gnd Angebot (DE-588)4001997-4 gnd Angebotsorientierte Wirtschaftspolitik (DE-588)4120891-2 gnd Produktmarketing (DE-588)4134049-8 gnd Produktpolitik (DE-588)4134655-5 gnd |
topic_facet | Marketing Management Product management Preispolitik Marketing Unternehmensplanung Angebot Angebotsorientierte Wirtschaftspolitik Produktmarketing Produktpolitik |
volume_link | (DE-604)BV035416818 |
work_keys_str_mv | AT haedrichgunther angebotspolitik AT bergerroland angebotspolitik |